Compare website analytics platforms with user segments, audience insights, data export, cross-device tracking, enterprise
The ultimate directory to discover, filter, and compare web analytics platforms. Find the best analytics tool for your needs—privacy, features, price, and more. Alternatives to Google Analytics, Plausible, UXWizz, and beyond!
The industry-standard web analytics platform by Google, offering comprehensive insights into website traffic, user behavior, and marketing performance. It's free for most users but requires careful handling of privacy regulations.
Privacy-firstGDPR compliantCCPA compliantFree planReal-time dataE-commerce trackingApp analyticsEvent trackingBehavior analyticsFunnelsRevenue trackingAudience insights User segments GoalsData export IntegrationsCustom reportsAI InsightsRetention analyticsCohort analysisCross-device tracking Enterprise
Who is it for: All website owners, from small businesses to enterprises