Plausible Analytics: pricing, features and alternatives
A privacy-first and open-source analytics platform focused on simple reporting, cookieless tracking, funnels, Search Console insights, and recent additions like scroll-depth tracking and AI-referral monitoring.
Pricing
Cloud plans start at $9/month (Starter), $14/month (Growth), and $19/month (Business); Enterprise is custom and Community Edition is self-hosted
Deployment
Self-hosted and hosted options
Best for
Publishers, SaaS teams, and privacy-first site owners who want simple reporting without consent-banner complexity
Company profile
See who operates the product, where the organization is based, and the scale behind it.
- Operator
- Plausible Insights OÜ
- Independent private company
- Official source — Plausible Insights OÜ Official source — Independent private company
- Company base
- Tartu, Estonia · European Union
- Company location does not show where customer data is stored or which privacy laws apply.
- Official source
- Organization scale
- 10 team members · operator, as of 13 Aug 2026
- The figure covers the stated organization, not the product team or its support capacity.
- Official source
How the platform evolved
Follow verified launches, ownership changes, major releases, and pricing changes from official sources.
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Plausible Analytics added the AI Assistants channel.
Official source -
Plausible Analytics added User Journeys.
Official source -
Plausible Analytics added Managed Proxy.
Official source -
Plausible Analytics was released as open source.
Official source -
Plausible Analytics was founded.
Official source
Key features
- Cookieless tracking
- Real-time analytics
- Scroll depth tracking
- Funnels
- Search Console integration
- Self-hosted option
- Open source
Important considerations
Starter is limited to one site; funnels, revenue tracking, custom properties, and API access require the Business tier.
Integrations
WordPress, Shopify, Zapier
Capabilities
Fact check
We checked this information against official vendor sources on 2026-08-08. Official source
Plausible Analytics alternatives
A free, privacy-first web analytics and real-user monitoring service that measures visits, pageviews, page-load performance, and Core Web Vitals without cookies, local storage, fingerprinting, or data sampling.
A self-hosted analytics and behavior analytics platform for teams that want full data ownership plus heatmaps, session recordings, funnels, A/B tests, error tracking, and AI-assisted analysis without recurring SaaS fees.
An open-source, privacy-first web analytics platform available as a hosted cloud service or self-hosted AGPL-3.0 software, with cookieless traffic reporting, realtime data, funnels, visitor journeys, retention, revenue attribution, Web Vitals, exports, AI analysis, and MCP access.