| Overview |
Adobe's enterprise analytics suite for customer journey, campaign, content, and digital analytics use cases across web, mobile, and cross-channel customer experience programs. | A digital experience analytics suite for web and mobile that combines session replay, heatmaps, funnels, journey and product analytics, surveys, revenue insights, error monitoring, AI summaries, and enterprise data feeds. |
| Pricing |
Contact for custom pricing | Experience Analytics Free includes 200,000 monthly sessions and one project; Growth scales by sessions and selected products, while Pro and Enterprise use sales-assisted packaging |
| Deployment |
Vendor-hosted cloud | Vendor-hosted cloud |
| Best for |
Large enterprises with complex digital ecosystems | Product, ecommerce, UX, and enterprise digital teams that need broad experience analytics across sites and apps |
| Operator |
Adobe Inc. Independent public company | Content Square SAS Independent private company |
| Company base |
San Jose, United States · United States | Paris, France · European Union |
| Organization scale |
31,360 employees · operator, as of 28 Nov 2025 | at least 1,800 employees · operator, as of 16 Jun 2023 |
| Recent direction |
AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Web and mobile digital analytics
- Real-time reporting
- Conversion funnels
- Advanced segmentation
- Attribution
- AI-assisted anomaly analysis
- Data feeds and APIs
- Adobe Experience Cloud integrations
|
- Web and mobile experience analytics
- Session replay
- Heatmaps and zoning analysis
- Funnels and journey analysis
- Product analytics
- Surveys and voice of customer
- Revenue goals
- Error and experience monitoring
- AI replay and error summaries
- Data feeds and integrations
|
| Important considerations |
Pricing requires a tailored quote and total cost commonly includes implementation, governance, training, integrations, and specialist resources. | Contentsquare is a multi-product vendor suite that also owns Hotjar and Heap. Product, plan, session, project, retention, and advanced monitoring choices materially change scope and cost. |
| Integrations |
Adobe Experience Cloud, Salesforce, Marketo | Google Analytics, Adobe Analytics, Optimizely, Salesforce, Slack |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-08. |