| Overview |
A digital experience analytics suite for web and mobile that combines session replay, heatmaps, funnels, journey and product analytics, surveys, revenue insights, error monitoring, AI summaries, and enterprise data feeds. | A digital intelligence and competitive research platform that helps teams benchmark traffic, analyze channels, study search visibility, and monitor AI-driven discovery trends. |
| Pricing |
Experience Analytics Free includes 200,000 monthly sessions and one project; Growth scales by sessions and selected products, while Pro and Enterprise use sales-assisted packaging | Free public data is limited; self-service packages are available for individuals and small teams, while premium Web Intelligence and business packages use custom pricing |
| Deployment |
Vendor-hosted cloud | Vendor-hosted cloud |
| Best for |
Product, ecommerce, UX, and enterprise digital teams that need broad experience analytics across sites and apps | Marketers, businesses, and agencies needing competitive and market insights |
| Operator |
Content Square SAS Independent private company | Similarweb Ltd. Independent public company |
| Company base |
Paris, France · European Union | Givatayim, Israel · Other region |
| Organization scale |
at least 1,800 employees · operator, as of 16 Jun 2023 | 1,000 employees · operator, as of 31 Dec 2025 |
| Recent direction |
AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Web and mobile experience analytics
- Session replay
- Heatmaps and zoning analysis
- Funnels and journey analysis
- Product analytics
- Surveys and voice of customer
- Revenue goals
- Error and experience monitoring
- AI replay and error summaries
- Data feeds and integrations
|
- Estimated website traffic
- Audience and geography analysis
- Channel and referral analysis
- Keyword and SERP research
- Competitive benchmarking
- AI search visibility
- Historical market data
- APIs and data feeds
|
| Important considerations |
Contentsquare is a multi-product vendor suite that also owns Hotjar and Heap. Product, plan, session, project, retention, and advanced monitoring choices materially change scope and cost. | Similarweb estimates external market and competitor traffic rather than replacing first-party site instrumentation; depth, countries, history, and APIs vary by package. |
| Integrations |
Google Analytics, Adobe Analytics, Optimizely, Salesforce, Slack | API |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-08. |