| Overview |
A website optimization suite combining web analytics, live activity, heatmaps, session recordings, error tracking, funnels, surveys, A/B testing, conversion tools, and AI-assisted analysis. | A privacy-friendly web analytics service with cookieless visitor measurement, events, goals, session analysis, funnels, revenue metrics, Search Console data, A/B testing, APIs, and an Enterprise self-hosting option. |
| Pricing |
30-day free trial; Analytics starts at $29/month for 5,000 tracked pageviews and 50 recordings, Growth at $99/month, and Enterprise is custom | 30-day trial; Standard starts at $6/month and Plus at $12/month for 10,000 monthly pageviews; Enterprise and self-hosted deployment use custom pricing |
| Deployment |
Vendor-hosted cloud | Self-hosted and hosted options |
| Best for |
Marketers, CRO teams, and site owners who want heatmaps, replay, feedback, and testing in one service | Privacy-conscious site owners, SaaS teams, and agencies that need compact traffic and conversion analytics without session replay |
| Operator |
Crazy Egg, Inc.
Independent private company | Emvi Software GmbH
Independent private company |
| Company base |
Redwood City, United States · United States | Rheda-Wiedenbrück, Germany · European Union |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | 1 employees · operator, as of 30 Dec 2025 |
| Recent direction |
experimentation and optimization
Recent official evidence shows a focus on experimentation and optimization. | marketing attribution
Recent official evidence shows a focus on marketing attribution. |
| Key features |
- Web analytics and live activity
- Heatmap reports
- Session recordings
- Error tracking
- Conversion funnels
- A/B testing
- Surveys
- AI analysis
- GA4 integration
- Unlimited domains and team members
|
- Cookieless web analytics
- Events and conversion goals
- Session analysis
- Funnels and segmentation
- E-commerce revenue metrics
- A/B testing
- Google Search Console plugin
- Imports from major analytics tools
- REST API, SDKs, and webhooks
- Enterprise on-premise deployment
|
| Important considerations |
There is no permanent free plan. Pricing separates tracked heatmap or A/B pageviews from sampled recording allowances, and advanced personalization and security controls require higher tiers. | There is no permanent cloud free plan. Self-hosting is an Enterprise license rather than the standard open-source deployment path, and pageviews, events, and session extensions count toward usage. |
| Integrations |
Google Analytics 4, Shopify, WordPress, Google Tag Manager | Google Search Console, WordPress, REST API, Webhooks, JavaScript and server SDKs |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-09. |