Compare pricing, deployment, product fit, integrations, and capabilities side by side.
Individuals and businesses seeking simple, privacy-focused analytics
Important considerations: No free plan is offered after the 7-day trial; pricing scales with combined pageviews and events.
Publishers, SaaS teams, and privacy-first site owners who want simple reporting without consent-banner complexity
Important considerations: Starter is limited to one site; funnels, revenue tracking, custom properties, and API access require the Business tier.
| Attribute | Fathom Analytics | Plausible Analytics |
|---|---|---|
| Overview | A privacy-focused hosted analytics product that keeps reporting intentionally simple while still supporting event tracking, ecommerce measurement, exports, and fast lightweight scripts. | A privacy-first and open-source analytics platform focused on simple reporting, cookieless tracking, funnels, Search Console insights, and recent additions like scroll-depth tracking and AI-referral monitoring. |
| Pricing | Hosted plans start at $15/month for 100,000 monthly pageviews; no free plan; 7-day free trial | Cloud plans start at $9/month (Starter), $14/month (Growth), and $19/month (Business); Enterprise is custom and Community Edition is self-hosted |
| Deployment | Vendor-hosted cloud | Self-hosted and hosted options |
| Best for | Individuals and businesses seeking simple, privacy-focused analytics | Publishers, SaaS teams, and privacy-first site owners who want simple reporting without consent-banner complexity |
| Operator | Conva Ventures Inc. Independent private company | Plausible Insights OÜ Independent private company |
| Company base | Canada · Canada | Tartu, Estonia · European Union |
| Organization scale | No comparable official organization-size figure was publicly disclosed. | 10 team members · operator, as of 13 Aug 2026 |
| Recent direction | privacy-focused analytics Recent official evidence shows a focus on privacy-focused analytics. | marketing attribution Recent official evidence shows a focus on marketing attribution. |
| Key features |
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| Important considerations | No free plan is offered after the 7-day trial; pricing scales with combined pageviews and events. | Starter is limited to one site; funnels, revenue tracking, custom properties, and API access require the Business tier. |
| Integrations | WordPress, Shopify | WordPress, Shopify, Zapier |
| Fact check | We checked this information against official vendor sources on 2026-08-08. | We checked this information against official vendor sources on 2026-08-08. |
This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.
| Attribute | Fathom Analytics | Plausible Analytics |
|---|---|---|
| Ad-blocker resistant | Listed | Not listed |
| Audience insights | Listed | Listed |
| CCPA compliant | Listed | Listed |
| Cookieless | Listed | Listed |
| Data export | Listed | Listed |
| Event tracking | Listed | Listed |
| Funnels | Not listed | Listed |
| GDPR compliant | Listed | Listed |
| Goals | Listed | Listed |
| Integrations | Listed | Listed |
| Open source | Not listed | Listed |
| Privacy-first | Listed | Listed |
| Real-time data | Listed | Listed |
| Self-hosted | Not listed | Listed |
| User segments | Not listed | Listed |