| Overview |
Self-hosted web analytics with a Go service and SQLite storage. Fusionaly reports visitors, traffic sources, custom events, goals and purchase revenue, with shareable dashboards and a read-only MCP interface. | An open-source web and product analytics platform combining cookieless traffic reporting, event analytics, custom dashboards, funnels, retention, revenue tracking, user profiles, session replay, A/B testing, and an optional AI assistant. |
| Pricing |
Free and open source under MIT, with no paid tier or software event/site quota. You pay for your server and any external AI client you choose. | 30-day cloud trial; cloud starts at $2.50/month for 5,000 events, $20/month for 100,000 events, and scales by event volume; AGPL self-hosting is free |
| Deployment |
Self-hosted | Self-hosted and hosted options |
| Best for |
Site owners and developers who can operate their own analytics server and want traffic, goals and revenue in one place. | Developers, SaaS teams, and privacy-conscious businesses that want one open-source system for website and product analytics |
| Operator |
Carlos Castellanos
Independent project | OpenPanel AB
Independent private company |
| Company base |
Spain · European Union | Stockholm, Sweden · European Union |
| Organization scale |
1 maintainers · operator, as of 31 Oct 2026 | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
operational reliability
Recent official evidence shows a focus on operational reliability. | product analytics
Recent official evidence shows a focus on product analytics. |
| Key features |
- Visitors, referrers, campaigns and device reports
- Custom events, goals and revenue tracking
- Visitor flows and shared dashboards
- Read-only MCP for external AI clients
|
- Cookieless web analytics
- Product and event analytics
- Custom dashboards and reports
- Funnels and conversion analysis
- Retention and user profiles
- Revenue tracking
- Session replay
- A/B testing
- AI analytics assistant
- Free AGPL self-hosting
|
| Important considerations |
You operate the server and backups. Daily visitor IDs do not identify the same person across days. Support is community-based, with no SLA. Optional AI clients receive the query results they request; self-hosting does not keep those results out of the client. | Cloud has no permanent general free plan after its 30-day trial. Self-hosting requires a VPS, Docker-based services, database operations, upgrades, email configuration, security, and backups. |
| Integrations |
JavaScript, MCP | JavaScript, React, Next.js, Vue, Swift, Kotlin, REST API |
| Fact check |
We checked this information against official vendor sources on 2026-10-31. |
We checked this information against official vendor sources on 2026-08-09. |
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