| Overview |
An enterprise digital experience intelligence platform for web and mobile that combines tagless interaction capture, customer journey and product analytics, session replay, interaction maps, funnels, performance and error analysis, voice-of-customer tools, and AI assistance. | A digital intelligence and competitive research platform that helps teams benchmark traffic, analyze channels, study search visibility, and monitor AI-driven discovery trends. |
| Pricing |
Custom pricing based on the selected package, web or app session volume, and retention period; packages target production operations, marketing and business, or product teams | Free public data is limited; self-service packages are available for individuals and small teams, while premium Web Intelligence and business packages use custom pricing |
| Deployment |
Self-hosted and hosted options | Vendor-hosted cloud |
| Best for |
Large, regulated, and high-traffic organizations that need broad digital journey evidence, replay, technical diagnostics, and flexible deployment | Marketers, businesses, and agencies needing competitive and market insights |
| Operator |
Glassbox Ltd. Subsidiary of Alicorn Venture Partners | Similarweb Ltd. Independent public company |
| Company base |
Petah Tikva, Israel · Other region | Givatayim, Israel · Other region |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | 1,000 employees · operator, as of 31 Dec 2025 |
| Recent direction |
operational reliability Recent official evidence shows a focus on operational reliability. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Web and mobile analytics
- Tagless interaction capture
- Customer journey analytics
- Session replay
- Interaction maps and heatmaps
- Funnel analysis
- Performance and error analysis
- Product analytics
- Voice of customer and silent feedback
- AI insights assistant
|
- Estimated website traffic
- Audience and geography analysis
- Channel and referral analysis
- Keyword and SERP research
- Competitive benchmarking
- AI search visibility
- Historical market data
- APIs and data feeds
|
| Important considerations |
There is no public entry price or self-service free plan. Scope, replay sampling, session volume, retention, modules, and cloud, hybrid, or on-premises deployment are determined during sales packaging. | Similarweb estimates external market and competitor traffic rather than replacing first-party site instrumentation; depth, countries, history, and APIs vary by package. |
| Integrations |
Adobe Analytics, Google Analytics, Jira, Microsoft Teams, Slack, AppDynamics, New Relic, Splunk | API |
| Fact check |
We checked this information against official vendor sources on 2026-08-09. |
We checked this information against official vendor sources on 2026-08-08. |