| Overview |
A real-time behavior analytics suite offering session recordings, dynamic heatmaps, conversion funnels, live chat, and surveys—all features included in every plan. | A privacy-focused, open-source web analytics platform with cookieless traffic and event reporting, funnels, performance and error monitoring, session analysis, replay, feature flags, and A/B testing in cloud or self-hosted editions. |
| Pricing |
7-day free trial; Build costs $39/month or $32/month billed yearly; Grow, Expand, Scale, and custom Enterprise tiers raise session limits | Cloud has a 14-day trial; Standard starts at $19/month and Plus at $39/month for 100,000 monthly events; Enterprise is custom; self-hosted Community Edition is free |
| Deployment |
Vendor-hosted cloud | Self-hosted and hosted options |
| Best for |
SMBs and e-commerce teams needing qualitative and real-time visitor insights | Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting |
| Operator |
Lucky Orange, LLC Independent private company | Swetrix Ltd Independent private company |
| Company base |
Overland Park, United States · United States | Edinburgh, United Kingdom · United Kingdom |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. | privacy-focused analytics Recent official evidence shows a focus on privacy-focused analytics. |
| Key features |
- Session replay
- Dynamic heatmaps
- Conversion funnels
- Page and form analytics
- Live chat
- Surveys and announcements
- Live visitor view
- Custom segmentation
- Discovery AI add-on
|
- Cookieless web analytics
- Events, goals, and funnels
- Real-time dashboard
- Performance monitoring
- Error tracking
- Session and user-profile analysis
- Session replay on Plus
- Feature flags and A/B testing
- API and data export
- Self-hosted Community Edition
|
| Important considerations |
There is no permanent free plan; pricing scales with monthly sessions, while longer storage and Discovery AI can cost extra. | Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team. |
| Integrations |
Shopify, WordPress, HubSpot, Zapier, BigCommerce | Google Analytics import, WordPress, Google Tag Manager, REST API |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-09. |