Plausible Analytics vs Statcounter comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Which platform fits your needs?

Choose Plausible Analytics if

Publishers, SaaS teams, and privacy-first site owners who want simple reporting without consent-banner complexity

Capabilities only listed for Plausible Analytics

Privacy-first Self-hosted Open source Cookieless GDPR compliant CCPA compliant Funnels Audience insights User segments

Important considerations: Starter is limited to one site; funnels, revenue tracking, custom properties, and API access require the Business tier.

Choose Statcounter if

Small businesses and bloggers needing simple web analytics

Capabilities only listed for Statcounter

Free plan Behavior analytics Session recordings Heatmaps

Important considerations: Free history is limited to 14 days; session replay is a separate allowance and heatmaps require Premium Plus.

Shared capabilities

Real-time data Event tracking Goals Data export Integrations

Attribute	Plausible Analytics	Statcounter
Overview	A privacy-first and open-source analytics platform focused on simple reporting, cookieless tracking, funnels, Search Console insights, and recent additions like scroll-depth tracking and AI-referral monitoring.	A hosted web analytics service centered on real-time visitor feeds, traffic trends, landing-page and paid-traffic analysis, conversions, session replay, and higher-tier heatmaps.
Pricing	Cloud plans start at $9/month (Starter), $14/month (Growth), and $19/month (Business); Enterprise is custom and Community Edition is self-hosted	Basic is free for 5,000 sessions/month with 14-day retention; Premium starts at €9/month and Premium Plus at €19/month for 20,000 sessions
Deployment	Self-hosted and hosted options	Vendor-hosted cloud
Best for	Publishers, SaaS teams, and privacy-first site owners who want simple reporting without consent-banner complexity	Small businesses and bloggers needing simple web analytics
Operator	Plausible Insights OÜ Independent private company	StatCounter Independent private company
Company base	Tartu, Estonia · European Union	Dublin, Ireland · European Union
Organization scale	10 team members · operator, as of 13 Aug 2026	No comparable official organization-size figure was publicly disclosed.
Recent direction	marketing attribution Recent official evidence shows a focus on marketing attribution.	operational reliability Recent official evidence shows a focus on operational reliability.
Key features	Cookieless tracking Real-time analytics Scroll depth tracking Funnels Search Console integration Self-hosted option Open source	Real-time visitor feeds Traffic trend charts Visitor paths Landing-page analysis Conversion tracking Paid-traffic analysis Session replay Heatmaps on Premium Plus
Important considerations	Starter is limited to one site; funnels, revenue tracking, custom properties, and API access require the Business tier.	Free history is limited to 14 days; session replay is a separate allowance and heatmaps require Premium Plus.
Integrations	WordPress, Shopify, Zapier	WordPress, Shopify
Fact check	We checked this information against official vendor sources on 2026-08-08.	We checked this information against official vendor sources on 2026-08-08.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

Attribute	Plausible Analytics	Statcounter
Audience insights	Listed	Not listed
Behavior analytics	Not listed	Listed
CCPA compliant	Listed	Not listed
Cookieless	Listed	Not listed
Data export	Listed	Listed
Event tracking	Listed	Listed
Free plan	Not listed	Listed
Funnels	Listed	Not listed
GDPR compliant	Listed	Not listed
Goals	Listed	Listed
Heatmaps	Not listed	Listed
Integrations	Listed	Listed
Open source	Listed	Not listed
Privacy-first	Listed	Not listed
Real-time data	Listed	Listed
Self-hosted	Listed	Not listed
Session recordings	Not listed	Listed
User segments	Listed	Not listed

Full details: Plausible Analytics Full details: Statcounter