Compare pricing, deployment, product fit, integrations, and capabilities side by side.
Publishers, SaaS teams, and privacy-first site owners who want simple reporting without consent-banner complexity
Important considerations: Starter is limited to one site; funnels, revenue tracking, custom properties, and API access require the Business tier.
Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting
Important considerations: Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team.
| Attribute | Plausible Analytics | Swetrix |
|---|---|---|
| Overview | A privacy-first and open-source analytics platform focused on simple reporting, cookieless tracking, funnels, Search Console insights, and recent additions like scroll-depth tracking and AI-referral monitoring. | A privacy-focused, open-source web analytics platform with cookieless traffic and event reporting, funnels, performance and error monitoring, session analysis, replay, feature flags, and A/B testing in cloud or self-hosted editions. |
| Pricing | Cloud plans start at $9/month (Starter), $14/month (Growth), and $19/month (Business); Enterprise is custom and Community Edition is self-hosted | Cloud has a 14-day trial; Standard starts at $19/month and Plus at $39/month for 100,000 monthly events; Enterprise is custom; self-hosted Community Edition is free |
| Deployment | Self-hosted and hosted options | Self-hosted and hosted options |
| Best for | Publishers, SaaS teams, and privacy-first site owners who want simple reporting without consent-banner complexity | Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting |
| Operator | Plausible Insights OÜ Independent private company | Swetrix Ltd Independent private company |
| Company base | Tartu, Estonia · European Union | Edinburgh, United Kingdom · United Kingdom |
| Organization scale | 10 team members · operator, as of 13 Aug 2026 | No comparable official organization-size figure was publicly disclosed. |
| Recent direction | marketing attribution Recent official evidence shows a focus on marketing attribution. | privacy-focused analytics Recent official evidence shows a focus on privacy-focused analytics. |
| Key features |
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| Important considerations | Starter is limited to one site; funnels, revenue tracking, custom properties, and API access require the Business tier. | Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team. |
| Integrations | WordPress, Shopify, Zapier | Google Analytics import, WordPress, Google Tag Manager, REST API |
| Fact check | We checked this information against official vendor sources on 2026-08-08. | We checked this information against official vendor sources on 2026-08-09. |
This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.
| Attribute | Plausible Analytics | Swetrix |
|---|---|---|
| A/B testing | Not listed | Listed |
| Ad-blocker resistant | Not listed | Listed |
| Audience insights | Listed | Listed |
| Behavior analytics | Not listed | Listed |
| CCPA compliant | Listed | Not listed |
| Cookieless | Listed | Listed |
| Custom reports | Not listed | Listed |
| Data export | Listed | Listed |
| Data ownership | Not listed | Listed |
| Enterprise | Not listed | Listed |
| Error tracking | Not listed | Listed |
| Event tracking | Listed | Listed |
| Funnels | Listed | Listed |
| GDPR compliant | Listed | Listed |
| Goals | Listed | Listed |
| Integrations | Listed | Listed |
| Open source | Listed | Listed |
| Privacy-first | Listed | Listed |
| Real-time data | Listed | Listed |
| Self-hosted | Listed | Listed |
| Session recordings | Not listed | Listed |
| User segments | Listed | Listed |
| Web analytics | Not listed | Listed |