| Overview |
A privacy-first analytics platform built around straightforward traffic reporting, lightweight event tracking, and GDPR-friendly measurement with minimal setup. | A hosted web, product, ecommerce, and marketing attribution platform with automatic event capture, funnels, customer journeys, user and account profiles, retention, revenue attribution, AI reporting, and agency white-label options. |
| Pricing |
Free hobby plan with one month of history; paid self-serve pricing starts at €20/month for 100K monthly pageviews; Enterprise is custom | 14-day trial; Growth starts at $84/month for 250,000 events, 3 users, and 3 workspaces; Scale starts at $199/month; Enterprise is custom; white-label analytics starts at $49/month |
| Deployment |
Vendor-hosted cloud | Self-hosted and hosted options |
| Best for |
Website owners who prioritize privacy and simplicity | Marketing, product, ecommerce, SaaS, and agency teams that want traffic, product usage, attribution, and client reporting in one service |
| Operator |
Simple Analytics B.V. Independent private company | Usermaven Inc. Independent private company |
| Company base |
Amsterdam, Netherlands · European Union | Lewes, United States · United States |
| Organization scale |
3 team members · operator, as of 13 Aug 2026 | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Cookieless traffic dashboard
- Real-time reporting
- Events and goals
- Ecommerce tracking
- AI-assisted analysis
- Automated reports
- Raw data export
- Lightweight tracking script
|
- Website and product analytics
- Automatic and custom events
- Funnels and customer journeys
- User and account profiles
- Ecommerce and revenue analytics
- Marketing and CRM attribution
- Retention and cohort analysis
- Maven AI reporting
- Scheduled reports
- Agency white-label dashboards
|
| Important considerations |
Free accounts retain only one month of history and require a public badge; paid price varies with data-point volume and extra users. | There is no permanent free plan. Pricing starts at 250,000 monthly events and can increase automatically with usage; on-premises or private-cloud deployment is an Enterprise option, not a community edition. |
| Integrations |
Ghost, WordPress | Google Search Console, Google Ads, Meta Ads, HubSpot, Shopify, WordPress, Wix, BigQuery |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-09. |