| Overview |
Commercial self-hosted web analytics software for PHP and MySQL that combines cookieless traffic reports, goals, visitor profiles, session replay, heatmaps, teams, and optional white-label SaaS controls. | A product experience and digital adoption platform combining product analytics, retroactive page and feature tagging, funnels, paths, retention, session replay, in-app guides, NPS and other sentiment tools, roadmaps, and AI-assisted insights. |
| Pricing |
One-time licenses: Regular $49 for personal use and Extended $319 for operating a SaaS; source code, future updates, and six months of support are included | Free plan for up to 500 monthly active users; paid Base, Core, and Ultimate plans use custom MAU- and module-based pricing; full-platform trial lasts 30 days |
| Deployment |
Self-hosted | Vendor-hosted cloud |
| Best for |
Site owners, developers, and agencies that want inexpensive self-hosted analytics or a white-label analytics service | Product, customer success, and digital adoption teams that need analytics plus in-app guidance, feedback, and enterprise governance |
| Operator |
66analytics
Independent project | Pendo.io, Inc.
Independent private company |
| Company base |
Distributed organization | Raleigh, United States · United States |
| Organization scale |
1 team members · operator, as of 13 Aug 2026 | at least 850 employees · operator, as of 13 Aug 2026 |
| Recent direction |
self-hosted expansion
Recent official evidence shows a focus on self-hosted expansion. | AI-assisted analysis
Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Self-hosted PHP and MySQL
- Cookieless lightweight tracking
- Real-time analytics
- Goals and custom events
- Visitor profiles and sessions
- Session replay
- Click and scroll heatmaps
- Teams and shared reports
- CSV, JSON, and PDF export
- White-label SaaS controls
|
- Product usage analytics
- Retroactive page and feature tagging
- Funnels and paths
- Retention and portfolio health
- Session replay
- In-app guides and resource centers
- NPS and sentiment surveys
- Roadmaps and product discovery
- AI-assisted insights
- Web and mobile support
|
| Important considerations |
This is commercial source-available software, not an OSI open-source project. You operate PHP, MySQL, security, storage, backups, and privacy settings; SaaS resale requires the Extended license. | Paid prices are not public and depend on monthly active users and selected modules. Session Replay is not included in every plan, and Pendo Free stops creation of new guides, NPS surveys, or segments above 500 MAUs. |
| Integrations |
REST API, Webhooks, WordPress, Stripe, PayPal | Salesforce, Slack, Jira, Segment, Snowflake, Zendesk, HubSpot, Microsoft Teams |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-09. |