| Overview |
A hosted real-time web analytics platform with individual visitor activity, path analysis, goals, revenue tracking, heatmaps, uptime monitoring, exports, and white-label options. | A digital experience analytics platform offering session recordings, heatmaps, and funnels to help businesses understand user behavior and optimize their websites. |
| Pricing |
Free for one site and 3,000 daily pageviews; paid plans start at $9.99/month or $79.99/year | Free: 500 sessions/month; Essential: EUR 39/month month-to-month or EUR 25/month with annual billing; Advanced: EUR 149/month month-to-month or EUR 109/month with annual billing; Premium: EUR 319/month with annual billing; Enterprise: custom |
| Deployment |
Vendor-hosted cloud | Vendor-hosted cloud |
| Best for |
Small to medium-sized businesses looking for affordable real-time analytics | Marketers and product teams needing detailed user behavior insights |
| Operator |
Roxr Software, Ltd. Independent private company | Mouseflow ApS Independent private company |
| Company base |
Portland, United States · United States | Copenhagen, Denmark · European Union |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
operational reliability Recent official evidence shows a focus on operational reliability. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Real-time visitor feed
- Individual visitor paths
- Goals and revenue
- Advanced segmentation
- Click heatmaps
- Uptime monitoring
- Email reports
- CSV and XML export
|
- Session replay
- Click, scroll, and movement heatmaps
- Conversion funnels
- Journey analytics
- Form analytics
- Friction and error detection
- Feedback surveys
- Mina AI
|
| Important considerations |
Free accounts cover one site and 3,000 daily pageviews; heatmaps and uptime monitoring require Pro Plus or higher. | Monthly session allowances, website projects, funnels, and retention rise by tier; tracking stops when the session allowance is exhausted. |
| Integrations |
WordPress, Shopify | Shopify, WordPress |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-08. |