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Cloudflare Web Analytics vs Glassbox comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Which platform fits your needs?

Choose Cloudflare Web Analytics if

Site owners who need free, low-complexity traffic and real-user performance metrics rather than event funnels, replay, or product analytics

Capabilities only listed for Cloudflare Web Analytics

Important considerations: It focuses on aggregate traffic and performance metrics. It does not replace event-based product analytics, conversion funnels, session replay, heatmaps, or user-level journeys, and a Cloudflare account is required.

Choose Glassbox if

Large, regulated, and high-traffic organizations that need broad digital journey evidence, replay, technical diagnostics, and flexible deployment

Capabilities only listed for Glassbox

Important considerations: There is no public entry price or self-service free plan. Scope, replay sampling, session volume, retention, modules, and cloud, hybrid, or on-premises deployment are determined during sales packaging.

Shared capabilities

Attribute Cloudflare Web Analytics Glassbox
Overview A free, privacy-first web analytics and real-user monitoring service that measures visits, pageviews, page-load performance, and Core Web Vitals without cookies, local storage, fingerprinting, or data sampling.An enterprise digital experience intelligence platform for web and mobile that combines tagless interaction capture, customer journey and product analytics, session replay, interaction maps, funnels, performance and error analysis, voice-of-customer tools, and AI assistance.
Pricing Free; non-proxied sites are limited to 10 tracked sites, while proxied Cloudflare sites have no Web Analytics site limitCustom pricing based on the selected package, web or app session volume, and retention period; packages target production operations, marketing and business, or product teams
Deployment Vendor-hosted cloudSelf-hosted and hosted options
Best for Site owners who need free, low-complexity traffic and real-user performance metrics rather than event funnels, replay, or product analyticsLarge, regulated, and high-traffic organizations that need broad digital journey evidence, replay, technical diagnostics, and flexible deployment
Operator Cloudflare, Inc.
Independent public company
Glassbox Ltd.
Subsidiary of Alicorn Venture Partners
Company base San Francisco, United States · United StatesPetah Tikva, Israel · Other region
Organization scale 5,156 employees · operator, as of 31 Dec 2025No comparable official organization-size figure was publicly disclosed.
Recent direction operational reliability
Recent official evidence shows a focus on operational reliability.
operational reliability
Recent official evidence shows a focus on operational reliability.
Key features
  • Visits and pageviews
  • Page-load timing
  • Core Web Vitals
  • URL, browser, OS, country, and element filters
  • 100% pageview measurement without sampling
  • Cookieless JavaScript beacon
  • Automatic setup for proxied Cloudflare sites
  • Support for non-proxied sites
  • Web and mobile analytics
  • Tagless interaction capture
  • Customer journey analytics
  • Session replay
  • Interaction maps and heatmaps
  • Funnel analysis
  • Performance and error analysis
  • Product analytics
  • Voice of customer and silent feedback
  • AI insights assistant
Important considerations It focuses on aggregate traffic and performance metrics. It does not replace event-based product analytics, conversion funnels, session replay, heatmaps, or user-level journeys, and a Cloudflare account is required.There is no public entry price or self-service free plan. Scope, replay sampling, session volume, retention, modules, and cloud, hybrid, or on-premises deployment are determined during sales packaging.
Integrations Cloudflare dashboard, Cloudflare Pages, Google Tag ManagerAdobe Analytics, Google Analytics, Jira, Microsoft Teams, Slack, AppDynamics, New Relic, Splunk
Fact check We checked this information against official vendor sources on 2026-08-09. We checked this information against official vendor sources on 2026-08-09.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

AttributeCloudflare Web AnalyticsGlassbox
AI insights Not listed Listed
App analytics Not listed Listed
Audience insights Listed Listed
Behavior analytics Not listed Listed
Cookieless Listed Not listed
Cross-device tracking Not listed Listed
Custom reports Not listed Listed
Data export Not listed Listed
Data ownership Not listed Listed
Enterprise Not listed Listed
Error tracking Not listed Listed
Event tracking Not listed Listed
Free plan Listed Not listed
Funnels Not listed Listed
GDPR compliant Not listed Listed
Goals Not listed Listed
Heatmaps Not listed Listed
Integrations Not listed Listed
Privacy-first Listed Not listed
Retention analytics Not listed Listed
Self-hosted Not listed Listed
Session recordings Not listed Listed
User feedback Not listed Listed
User segments Not listed Listed
Web analytics Listed Not listed
Full details: Cloudflare Web Analytics Full details: Glassbox