| Overview |
A free, privacy-first web analytics and real-user monitoring service that measures visits, pageviews, page-load performance, and Core Web Vitals without cookies, local storage, fingerprinting, or data sampling. | A real-time behavior analytics suite offering session recordings, dynamic heatmaps, conversion funnels, live chat, and surveys—all features included in every plan. |
| Pricing |
Free; non-proxied sites are limited to 10 tracked sites, while proxied Cloudflare sites have no Web Analytics site limit | 7-day free trial; Build costs $39/month or $32/month billed yearly; Grow, Expand, Scale, and custom Enterprise tiers raise session limits |
| Deployment |
Vendor-hosted cloud | Vendor-hosted cloud |
| Best for |
Site owners who need free, low-complexity traffic and real-user performance metrics rather than event funnels, replay, or product analytics | SMBs and e-commerce teams needing qualitative and real-time visitor insights |
| Operator |
Cloudflare, Inc. Independent public company | Lucky Orange, LLC Independent private company |
| Company base |
San Francisco, United States · United States | Overland Park, United States · United States |
| Organization scale |
5,156 employees · operator, as of 31 Dec 2025 | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
operational reliability Recent official evidence shows a focus on operational reliability. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Visits and pageviews
- Page-load timing
- Core Web Vitals
- URL, browser, OS, country, and element filters
- 100% pageview measurement without sampling
- Cookieless JavaScript beacon
- Automatic setup for proxied Cloudflare sites
- Support for non-proxied sites
|
- Session replay
- Dynamic heatmaps
- Conversion funnels
- Page and form analytics
- Live chat
- Surveys and announcements
- Live visitor view
- Custom segmentation
- Discovery AI add-on
|
| Important considerations |
It focuses on aggregate traffic and performance metrics. It does not replace event-based product analytics, conversion funnels, session replay, heatmaps, or user-level journeys, and a Cloudflare account is required. | There is no permanent free plan; pricing scales with monthly sessions, while longer storage and Discovery AI can cost extra. |
| Integrations |
Cloudflare dashboard, Cloudflare Pages, Google Tag Manager | Shopify, WordPress, HubSpot, Zapier, BigCommerce |
| Fact check |
We checked this information against official vendor sources on 2026-08-09. |
We checked this information against official vendor sources on 2026-08-08. |