| Overview |
A digital experience analytics suite for web and mobile that combines session replay, heatmaps, funnels, journey and product analytics, surveys, revenue insights, error monitoring, AI summaries, and enterprise data feeds. | An open-source, self-hosted or managed-cloud analytics platform with cookieless traffic and event reporting plus newer funnels, revenue, Web Vitals, session replay, and heatmap capabilities. |
| Pricing |
Experience Analytics Free includes 200,000 monthly sessions and one project; Growth scales by sessions and selected products, while Pro and Enterprise use sales-assisted packaging | Self-hosted open source; Umami Cloud plans are Hobby $0, Pro $20/month, Business $200/month, Enterprise custom |
| Deployment |
Vendor-hosted cloud | Self-hosted and hosted options |
| Best for |
Product, ecommerce, UX, and enterprise digital teams that need broad experience analytics across sites and apps | Tech-savvy users and businesses prioritizing privacy and simplicity |
| Operator |
Content Square SAS Independent private company | Umami Software, Inc. Independent private company |
| Company base |
Paris, France · European Union | San Francisco, United States · United States |
| Organization scale |
at least 1,800 employees · operator, as of 16 Jun 2023 | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. | behavior analysis Recent official evidence shows a focus on behavior analysis. |
| Key features |
- Web and mobile experience analytics
- Session replay
- Heatmaps and zoning analysis
- Funnels and journey analysis
- Product analytics
- Surveys and voice of customer
- Revenue goals
- Error and experience monitoring
- AI replay and error summaries
- Data feeds and integrations
|
- Cookieless web analytics
- Self-hosted and cloud editions
- Real-time traffic
- Custom events
- Funnels and goals
- Revenue reports
- Web Vitals
- Session replay and heatmaps
- Data export
|
| Important considerations |
Contentsquare is a multi-product vendor suite that also owns Hotjar and Heap. Product, plan, session, project, retention, and advanced monitoring choices materially change scope and cost. | Cloud usage counts page hits, custom events, and stored event properties; self-hosting shifts upgrades, database operation, and backups to your team. |
| Integrations |
Google Analytics, Adobe Analytics, Optimizely, Salesforce, Slack | WordPress, Vercel |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-08. |