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Countly vs Open Analytics comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Catalog capabilities may require a paid plan, add-on or hosted edition. “Not listed” means unverified here, not unavailable. Confirm the exact edition, usage limits and privacy settings.

Starting prices use different billing periods and usage units. Compare the same traffic, events, retention and seats.

Which platform fits your needs?

Choose Countly if

Developers and product teams who need cross-platform analytics

Capabilities listed only for Countly in this selection

Important considerations: Flex includes Advanced Analytics; Adaptivity and Intelligence are paid add-ons. Funnels, retention, crash analysis and AI are in Intelligence. Lite is a narrower edition; review its license and branding terms before deployment.

Choose Open Analytics if

Privacy-focused product, marketing, and development teams that want open web analytics with revenue attribution and AI-agent access

Capabilities listed only for Open Analytics in this selection

Important considerations: The hosted service has no free plan. Self-hosting needs Linux, Docker, four DNS records, about 4 GB of RAM, and 25 GB of disk; published images are amd64. Do Not Track and Global Privacy Control traffic is intentionally not recorded.

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Attribute Countly Open Analytics
Overview A privacy-focused product analytics platform offered in self-hosted and private-cloud editions, covering web, mobile, desktop, journeys, feedback, messaging, and AI-assisted analysis.An open-source, privacy-first web analytics platform available as a hosted cloud service or self-hosted AGPL-3.0 software, with cookieless traffic reporting, realtime data, funnels, visitor journeys, retention, revenue attribution, Web Vitals, exports, AI analysis, and MCP access.
Pricing Self-hosted Countly Lite is free. Private-cloud Flex starts at $175/month with a 14-day trial; Enterprise is self-hosted with custom annual pricing.AGPL-3.0 self-hosting has no license fee. Hosted monthly plans: Starter $9 for 50,000 events and 1 site; Growth $19 for 500,000 events and 5 sites; Pro $49 for 5 million events and 10 sites. No hosted free plan.
Deployment Self-hosted and hosted optionsSelf-hosted and hosted options
Best for Developers and product teams who need cross-platform analyticsPrivacy-focused product, marketing, and development teams that want open web analytics with revenue attribution and AI-agent access
Operator Countly Ltd
Independent private company
AGHAZADA LLC
Independent private company
Company base London, United Kingdom · United KingdomNew Mexico, United States · United States
Organization scale No comparable official organization-size figure was publicly disclosed.No comparable official organization-size figure was publicly disclosed.
Recent direction product analytics
Recent official evidence shows a focus on product analytics.
marketing attribution
Recent official evidence shows a focus on marketing attribution.
Key features
  • Web, mobile, and desktop analytics
  • Real-time events
  • User profiles
  • Funnels and retention
  • Crash analytics
  • Journeys
  • Surveys and messaging
  • Self-hosted deployment
  • Cookieless web analytics
  • Hosted cloud or AGPL self-hosting
  • Realtime dashboard and live globe
  • Custom events and funnels
  • Visitor journeys and retention
  • Stripe revenue attribution
  • Campaign and UTM reporting
  • Core Web Vitals
  • Public dashboards and embeds
  • Data import and export
  • AI assistant, MCP server, and CLI
Important considerations Flex includes Advanced Analytics; Adaptivity and Intelligence are paid add-ons. Funnels, retention, crash analysis and AI are in Intelligence. Lite is a narrower edition; review its license and branding terms before deployment.The hosted service has no free plan. Self-hosting needs Linux, Docker, four DNS records, about 4 GB of RAM, and 25 GB of disk; published images are amd64. Do Not Track and Global Privacy Control traffic is intentionally not recorded.
Integrations Segment, ZapierStripe, Plausible, Fathom
Fact check We checked this information against official vendor sources on 2026-09-30. We checked this information against official vendor sources on 2026-08-27.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

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AttributeCountlyOpen Analytics
AI insights Not listed Listed
App analytics Listed Not listed
Audience insights Listed Listed
Behavior analytics Listed Listed
Cookieless Not listed Listed
Custom reports Listed Not listed
Data export Listed Listed
Data ownership Not listed Listed
E-commerce tracking Listed Listed
Error tracking Listed Not listed
Event tracking Listed Listed
Free plan Listed Not listed
Funnels Listed Listed
GDPR compliant Not listed Listed
Goals Listed Listed
Integrations Listed Listed
Open source Listed Listed
Personalization Listed Not listed
Privacy-first Listed Listed
Real-time data Listed Listed
Retention analytics Listed Listed
Revenue tracking Listed Listed
Self-hosted Listed Listed
User feedback Listed Not listed
User segments Listed Not listed
Web analytics Not listed Listed
Full details: Countly Full details: Open Analytics