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Countly vs PostHog comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Catalog capabilities may require a paid plan, add-on or hosted edition. “Not listed” means unverified here, not unavailable. Confirm the exact edition, usage limits and privacy settings.

Starting prices use different billing periods and usage units. Compare the same traffic, events, retention and seats.

Which platform fits your needs?

Choose Countly if

Developers and product teams who need cross-platform analytics

Capabilities listed only for Countly in this selection

Important considerations: Flex includes Advanced Analytics; Adaptivity and Intelligence are paid add-ons. Funnels, retention, crash analysis and AI are in Intelligence. Lite is a narrower edition; review its license and branding terms before deployment.

Choose PostHog if

Developers and product teams who want analytics, replay, experimentation, and feature delivery in a single toolchain

Capabilities listed only for PostHog in this selection

Important considerations: Each cloud product is metered separately. The free MIT self-hosted deployment is officially unsupported, with no customer support or guarantees. Only free-plan features are available there; paid-plan features are Cloud-only.

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Attribute Countly PostHog
Overview A privacy-focused product analytics platform offered in self-hosted and private-cloud editions, covering web, mobile, desktop, journeys, feedback, messaging, and AI-assisted analysis.A product and web analytics platform for developers that combines usage analytics, session replay, feature flags, experiments, surveys, and data tooling in one stack, with both cloud and self-hosted deployment options.
Pricing Self-hosted Countly Lite is free. Private-cloud Flex starts at $175/month with a 14-day trial; Enterprise is self-hosted with custom annual pricing.Cloud product analytics includes 1M events/month free, then starts at $0.00005 per event; other products have separate usage-based free tiers
Deployment Self-hosted and hosted optionsSelf-hosted and hosted options
Best for Developers and product teams who need cross-platform analyticsDevelopers and product teams who want analytics, replay, experimentation, and feature delivery in a single toolchain
Operator Countly Ltd
Independent private company
PostHog Inc.
Independent private company
Company base London, United Kingdom · United KingdomDistributed organization
Organization scale No comparable official organization-size figure was publicly disclosed.215 team members · operator, as of 13 Aug 2026
Recent direction product analytics
Recent official evidence shows a focus on product analytics.
AI-assisted analysis
Recent official evidence shows a focus on AI-assisted analysis.
Key features
  • Web, mobile, and desktop analytics
  • Real-time events
  • User profiles
  • Funnels and retention
  • Crash analytics
  • Journeys
  • Surveys and messaging
  • Self-hosted deployment
  • Self-hosted
  • Session recordings
  • A/B testing
  • Feature flags
  • Surveys
  • Open source
  • Real-time analytics
  • Custom event tracking
  • Integrations
  • Data export
Important considerations Flex includes Advanced Analytics; Adaptivity and Intelligence are paid add-ons. Funnels, retention, crash analysis and AI are in Intelligence. Lite is a narrower edition; review its license and branding terms before deployment.Each cloud product is metered separately. The free MIT self-hosted deployment is officially unsupported, with no customer support or guarantees. Only free-plan features are available there; paid-plan features are Cloud-only.
Integrations Segment, ZapierSlack, Zapier, Segment
Fact check We checked this information against official vendor sources on 2026-09-30. We checked this information against official vendor sources on 2026-09-30.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

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AttributeCountlyPostHog
A/B testing Not listed Listed
AI insights Not listed Listed
App analytics Listed Listed
Audience insights Listed Listed
Behavior analytics Listed Listed
Cohort analysis Not listed Listed
Custom reports Listed Listed
Data export Listed Listed
Data ownership Not listed Listed
E-commerce tracking Listed Listed
Enterprise Not listed Listed
Error tracking Listed Listed
Event tracking Listed Listed
Free plan Listed Listed
Funnels Listed Listed
GDPR compliant Not listed Listed
Goals Listed Listed
Heatmaps Not listed Listed
Integrations Listed Listed
Open source Listed Listed
Personalization Listed Not listed
Privacy-first Listed Not listed
Real-time data Listed Listed
Retention analytics Listed Listed
Revenue tracking Listed Listed
Self-hosted Listed Listed
Session recordings Not listed Listed
Surveys Not listed Listed
User feedback Listed Not listed
User segments Listed Listed
Full details: Countly Full details: PostHog