Countly vs Swetrix comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Catalog capabilities may require a paid plan, add-on or hosted edition. “Not listed” means unverified here, not unavailable. Confirm the exact edition, usage limits and privacy settings.

Starting prices use different billing periods and usage units. Compare the same traffic, events, retention and seats.

Which platform fits your needs?

Choose Countly if

Developers and product teams who need cross-platform analytics

Capabilities listed only for Countly in this selection

Free plan E-commerce tracking App analytics Revenue tracking User feedback Retention analytics Personalization

Important considerations: Flex includes Advanced Analytics; Adaptivity and Intelligence are paid add-ons. Funnels, retention, crash analysis and AI are in Intelligence. Lite is a narrower edition; review its license and branding terms before deployment.

Choose Swetrix if

Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting

Capabilities listed only for Swetrix in this selection

Cookieless GDPR compliant Session recordings A/B testing Data ownership Ad-blocker resistant Enterprise Web analytics

Important considerations: Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team.

Shared capabilities

Privacy-first Self-hosted Open source Real-time data Event tracking Behavior analytics Funnels Audience insights User segments Error tracking Goals Data export Integrations Custom reports

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Attribute	Countly	Swetrix
Overview	A privacy-focused product analytics platform offered in self-hosted and private-cloud editions, covering web, mobile, desktop, journeys, feedback, messaging, and AI-assisted analysis.	A privacy-focused, open-source web analytics platform with cookieless traffic and event reporting, funnels, performance and error monitoring, session analysis, replay, feature flags, and A/B testing in cloud or self-hosted editions.
Pricing	Self-hosted Countly Lite is free. Private-cloud Flex starts at $175/month with a 14-day trial; Enterprise is self-hosted with custom annual pricing.	Cloud Standard starts at €17/month and Plus at €35/month for 100,000 monthly events; annual billing saves 17%, and VAT may apply. A 14-day trial requires a payment method. Enterprise is custom; self-hosted Community Edition is free.
Deployment	Self-hosted and hosted options	Self-hosted and hosted options
Best for	Developers and product teams who need cross-platform analytics	Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting
Operator	Countly Ltd Independent private company	Swetrix Ltd Independent private company
Company base	London, United Kingdom · United Kingdom	Edinburgh, United Kingdom · United Kingdom
Organization scale	No comparable official organization-size figure was publicly disclosed.	No comparable official organization-size figure was publicly disclosed.
Recent direction	product analytics Recent official evidence shows a focus on product analytics.	privacy-focused analytics Recent official evidence shows a focus on privacy-focused analytics.
Key features	Web, mobile, and desktop analytics Real-time events User profiles Funnels and retention Crash analytics Journeys Surveys and messaging Self-hosted deployment	Cookieless web analytics Events, goals, and funnels Real-time dashboard Performance monitoring Error tracking Session and user-profile analysis Session replay on Plus Feature flags and A/B testing API and data export Self-hosted Community Edition
Important considerations	Flex includes Advanced Analytics; Adaptivity and Intelligence are paid add-ons. Funnels, retention, crash analysis and AI are in Intelligence. Lite is a narrower edition; review its license and branding terms before deployment.	Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team.
Integrations	Segment, Zapier	Google Analytics import, WordPress, Google Tag Manager, REST API
Fact check	We checked this information against official vendor sources on 2026-09-30.	We checked this information against official vendor sources on 2026-09-30.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

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Attribute	Countly	Swetrix
A/B testing	Not listed	Listed
Ad-blocker resistant	Not listed	Listed
App analytics	Listed	Not listed
Audience insights	Listed	Listed
Behavior analytics	Listed	Listed
Cookieless	Not listed	Listed
Custom reports	Listed	Listed
Data export	Listed	Listed
Data ownership	Not listed	Listed
E-commerce tracking	Listed	Not listed
Enterprise	Not listed	Listed
Error tracking	Listed	Listed
Event tracking	Listed	Listed
Free plan	Listed	Not listed
Funnels	Listed	Listed
GDPR compliant	Not listed	Listed
Goals	Listed	Listed
Integrations	Listed	Listed
Open source	Listed	Listed
Personalization	Listed	Not listed
Privacy-first	Listed	Listed
Real-time data	Listed	Listed
Retention analytics	Listed	Not listed
Revenue tracking	Listed	Not listed
Self-hosted	Listed	Listed
Session recordings	Not listed	Listed
User feedback	Listed	Not listed
User segments	Listed	Listed
Web analytics	Not listed	Listed

Full details: Countly Full details: Swetrix