Compare pricing, deployment, product fit, integrations, and capabilities side by side.
Individuals and businesses seeking simple, privacy-focused analytics
Important considerations: No free plan is offered after the 7-day trial; pricing scales with combined pageviews and events.
WordPress site-owners, agencies, small businesses seeking lightweight, privacy-compliant, self-hosted analytics.
Important considerations: WordPress-only deployment uses your site's server and database, so storage, performance, backups, and retention remain your responsibility.
| Attribute | Fathom Analytics | WPLytic |
|---|---|---|
| Overview | A privacy-focused hosted analytics product that keeps reporting intentionally simple while still supporting event tracking, ecommerce measurement, exports, and fast lightweight scripts. | A privacy-focused, self-hosted WordPress analytics plugin that stores data on the site's own server and combines real-time traffic, events, tags, segments, funnels, and AI-assisted analysis. |
| Pricing | Hosted plans start at $15/month for 100,000 monthly pageviews; no free plan; 7-day free trial | Public plans: $29/month or $99/year for one WordPress site, including updates and support |
| Deployment | Vendor-hosted cloud | Self-hosted |
| Best for | Individuals and businesses seeking simple, privacy-focused analytics | WordPress site-owners, agencies, small businesses seeking lightweight, privacy-compliant, self-hosted analytics. |
| Operator | Conva Ventures Inc. Independent private company | TIPS4DESIGN SRL Independent private company |
| Company base | Canada · Canada | Romania · European Union |
| Organization scale | No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction | privacy-focused analytics Recent official evidence shows a focus on privacy-focused analytics. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
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| Important considerations | No free plan is offered after the 7-day trial; pricing scales with combined pageviews and events. | WordPress-only deployment uses your site's server and database, so storage, performance, backups, and retention remain your responsibility. |
| Integrations | WordPress, Shopify | WordPress |
| Fact check | We checked this information against official vendor sources on 2026-08-08. | We checked this information against official vendor sources on 2026-08-27. |
This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.
| Attribute | Fathom Analytics | WPLytic |
|---|---|---|
| Ad-blocker resistant | Listed | Listed |
| AI insights | Not listed | Listed |
| Audience insights | Listed | Not listed |
| CCPA compliant | Listed | Listed |
| Cookieless | Listed | Listed |
| Data export | Listed | Not listed |
| Data ownership | Not listed | Listed |
| Event tracking | Listed | Listed |
| Funnels | Not listed | Listed |
| GDPR compliant | Listed | Listed |
| Goals | Listed | Listed |
| Integrations | Listed | Not listed |
| Privacy-first | Listed | Listed |
| Real-time data | Listed | Listed |
| Self-hosted | Not listed | Listed |
| User segments | Not listed | Listed |