WPLytic: pricing, features and alternatives
A privacy-focused, self-hosted WordPress analytics plugin that stores data on the site's own server and combines real-time traffic, events, tags, segments, funnels, and AI-assisted analysis.
Pricing
Public plans: $29/month or $99/year for one WordPress site, including updates and support
Deployment
Self-hosted
Best for
WordPress site-owners, agencies, small businesses seeking lightweight, privacy-compliant, self-hosted analytics.
Company profile
See who operates the product, where the organization is based, and the scale behind it.
- Company base
- Romania · European Union
- Company location does not show where customer data is stored or which privacy laws apply.
- Official source
- Organization scale
- No comparable official organization-size figure was publicly disclosed.
- The figure covers the stated organization, not the product team or its support capacity.
- Official source
How the platform evolved
Follow verified launches, ownership changes, major releases, and pricing changes from official sources.
-
WPLytic released 3.1.0.
Official source -
WPLytic added error tracking and custom layouts.
Official source -
WPLytic added goals and Ask AI.
Official source -
WPLytic launched.
Official source
Key features
- Self-hosted
- Unlimited sessions
- Event tracking
- Custom tags
- User segments
- Real-time analytics
- AI insights
- Goals/funnels
- No cookies
- GDPR/CCPA/PECR compliant
Important considerations
WordPress-only deployment uses your site's server and database, so storage, performance, backups, and retention remain your responsibility.
Integrations
WordPress
Capabilities
Fact check
We checked this information against official vendor sources on 2026-08-27. Official source
WPLytic alternatives
A self-hosted analytics and behavior analytics platform for teams that want full data ownership plus heatmaps, session recordings, funnels, A/B tests, error tracking, and AI-assisted analysis without recurring SaaS fees.
Pricing: Perpetual licenses: Solo $299, Growth & Scale $749, Agency $2,490; one year of updates and support included
An open-source web and product analytics platform combining cookieless traffic reporting, event analytics, custom dashboards, funnels, retention, revenue tracking, user profiles, session replay, A/B testing, and an optional AI assistant.
Pricing: 30-day cloud trial; cloud starts at $2.50/month for 5,000 events, $20/month for 100,000 events, and scales by event volume; AGPL self-hosting is free
A privacy-focused analytics suite available in self-hosted and cloud editions, designed for organizations that need full data ownership, governance controls, and extensible analytics across websites and apps.
Pricing: Self-hosted open source; Matomo Cloud pricing is traffic-based via its public calculator, with enterprise support and add-ons priced separately