| Overview |
An enterprise digital experience intelligence platform for web and mobile that combines tagless interaction capture, customer journey and product analytics, session replay, interaction maps, funnels, performance and error analysis, voice-of-customer tools, and AI assistance. | A behavior analytics and user feedback product, now positioned within Contentsquare, focused on session replay, heatmaps, surveys, interviews, and journey optimization for UX and growth teams. |
| Pricing |
Custom pricing based on the selected package, web or app session volume, and retention period; packages target production operations, marketing and business, or product teams | Contentsquare Free is available; Digital Experience Analytics Growth starts at $49/month, with 20% off annual billing; higher tiers are custom |
| Deployment |
Self-hosted and hosted options | Vendor-hosted cloud |
| Best for |
Large, regulated, and high-traffic organizations that need broad digital journey evidence, replay, technical diagnostics, and flexible deployment | Marketers, product teams, and UX researchers who need qualitative behavior data and feedback workflows |
| Operator |
Glassbox Ltd.
Subsidiary of Alicorn Venture Partners | Hotjar Limited
Subsidiary of Content Square SAS |
| Company base |
Petah Tikva, Israel · Other region | St Julian's, Malta · European Union |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | at least 190 team members · operator, as of 1 Sep 2021 |
| Recent direction |
operational reliability
Recent official evidence shows a focus on operational reliability. | suite consolidation
Recent official evidence shows a focus on suite consolidation. |
| Key features |
- Web and mobile analytics
- Tagless interaction capture
- Customer journey analytics
- Session replay
- Interaction maps and heatmaps
- Funnel analysis
- Performance and error analysis
- Product analytics
- Voice of customer and silent feedback
- AI insights assistant
|
- Session replay
- Zone-based heatmaps
- Journey analysis
- Funnels
- Surveys and feedback
- Interviews
- AI-assisted insights
- Integrations and exports
|
| Important considerations |
There is no public entry price or self-service free plan. Scope, replay sampling, session volume, retention, modules, and cloud, hybrid, or on-premises deployment are determined during sales packaging. | Hotjar is now sold through Contentsquare packaging; session allowances, retention, and feature access vary by product and tier. |
| Integrations |
Adobe Analytics, Google Analytics, Jira, Microsoft Teams, Slack, AppDynamics, New Relic, Splunk | Shopify, WordPress |
| Fact check |
We checked this information against official vendor sources on 2026-08-09. |
We checked this information against official vendor sources on 2026-08-08. |