| Overview |
A lightweight, privacy-aware open-source web analytics service with cookieless visit counting, referrers, campaigns, browser and location reports, exports, and JavaScript-free tracking options. | A privacy-first analytics and data activation suite for regulated organizations, combining web and mobile analytics, tag management, consent management, customer journeys, ecommerce reporting, and real-time audience activation. |
| Pricing |
Hosted service is donation-supported and free for reasonable public use; self-hosting is free and open source | Business starts at €36/month for up to 2M monthly actions and 20 domains; Enterprise starts at €366/month billed annually |
| Deployment |
Self-hosted and hosted options | Vendor-hosted cloud |
| Best for |
Website owners who want simple, privacy-focused analytics | Regulated businesses and public organizations that need privacy controls, consent management, and detailed first-party analytics |
| Operator |
Martin Tournoij Independent project | Piwik PRO SA Subsidiary of Cookie Information Group |
| Company base |
Ireland · European Union | Wrocław, Poland · European Union |
| Organization scale |
1 maintainers · operator, as of 13 Aug 2026 | about 200 team members · operator, as of 13 Aug 2026 |
| Recent direction |
self-hosted expansion Recent official evidence shows a focus on self-hosted expansion. | platform integration Recent official evidence shows a focus on platform integration. |
| Key features |
- Cookieless visit counting
- Open-source self-hosting
- Hosted service
- Referrer and campaign reports
- Browser and location reports
- JavaScript-free tracking pixel
- Data export
|
- Web and mobile analytics
- Tag Manager
- Consent Management Platform
- Data activation
- Ecommerce and journey analytics
- Custom reports and dashboards
- Heatmaps and clickmaps
- Anonymous tracking
- Raw-data API and exports
|
| Important considerations |
Hosted use is donation-supported with a reasonable-use policy; high-volume or specialized deployments should be self-hosted. | Piwik PRO is vendor-hosted in public or private cloud rather than a do-it-yourself self-hosted product. Session logs and heatmaps are available, but it is not a session-replay platform. |
| Integrations |
Ghost, Hugo | Google Ads, Google Search Console, Looker Studio, Power BI, Consent platforms |
| Fact check |
We checked this information against official vendor sources on 2026-08-27. |
We checked this information against official vendor sources on 2026-08-08. |