| Overview |
An automatic product analytics platform, now part of Contentsquare, that focuses on low-code event capture, funnels, journeys, enrichment, and enterprise-ready data governance. | A real-time behavior analytics suite offering session recordings, dynamic heatmaps, conversion funnels, live chat, and surveys—all features included in every plan. |
| Pricing |
Free up to 10K monthly sessions; Growth is self-serve; Pro and Premier are custom-priced, with replay and heatmaps sold as add-ons | 7-day free trial; Build costs $39/month or $32/month billed yearly; Grow, Expand, Scale, and custom Enterprise tiers raise session limits |
| Deployment |
Vendor-hosted cloud | Vendor-hosted cloud |
| Best for |
Product teams and marketers who want automatic tracking and user behavior insights | SMBs and e-commerce teams needing qualitative and real-time visitor insights |
| Operator |
Heap Inc. Subsidiary of Content Square SAS | Lucky Orange, LLC Independent private company |
| Company base |
San Francisco, United States · United States | Overland Park, United States · United States |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
suite consolidation Recent official evidence shows a focus on suite consolidation. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Automatic event capture
- Funnels and journeys
- Retention analysis
- Session replay
- Heatmaps
- Error analysis
- Data enrichment
- Warehouse connections
|
- Session replay
- Dynamic heatmaps
- Conversion funnels
- Page and form analytics
- Live chat
- Surveys and announcements
- Live visitor view
- Custom segmentation
- Discovery AI add-on
|
| Important considerations |
Session replay, heatmaps, and error analysis are add-ons on Pro and Premier; pricing above Growth is custom. | There is no permanent free plan; pricing scales with monthly sessions, while longer storage and Discovery AI can cost extra. |
| Integrations |
Segment, Salesforce | Shopify, WordPress, HubSpot, Zapier, BigCommerce |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-08. |