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Heap vs Lucky Orange comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Which platform fits your needs?

Choose Lucky Orange if

SMBs and e-commerce teams needing qualitative and real-time visitor insights

Capabilities only listed for Lucky Orange

Important considerations: There is no permanent free plan; pricing scales with monthly sessions, while longer storage and Discovery AI can cost extra.

Attribute Heap Lucky Orange
Overview An automatic product analytics platform, now part of Contentsquare, that focuses on low-code event capture, funnels, journeys, enrichment, and enterprise-ready data governance.A real-time behavior analytics suite offering session recordings, dynamic heatmaps, conversion funnels, live chat, and surveys—all features included in every plan.
Pricing Free up to 10K monthly sessions; Growth is self-serve; Pro and Premier are custom-priced, with replay and heatmaps sold as add-ons7-day free trial; Build costs $39/month or $32/month billed yearly; Grow, Expand, Scale, and custom Enterprise tiers raise session limits
Deployment Vendor-hosted cloudVendor-hosted cloud
Best for Product teams and marketers who want automatic tracking and user behavior insightsSMBs and e-commerce teams needing qualitative and real-time visitor insights
Operator Heap Inc.
Subsidiary of Content Square SAS
Lucky Orange, LLC
Independent private company
Company base San Francisco, United States · United StatesOverland Park, United States · United States
Organization scale No comparable official organization-size figure was publicly disclosed.No comparable official organization-size figure was publicly disclosed.
Recent direction suite consolidation
Recent official evidence shows a focus on suite consolidation.
AI-assisted analysis
Recent official evidence shows a focus on AI-assisted analysis.
Key features
  • Automatic event capture
  • Funnels and journeys
  • Retention analysis
  • Session replay
  • Heatmaps
  • Error analysis
  • Data enrichment
  • Warehouse connections
  • Session replay
  • Dynamic heatmaps
  • Conversion funnels
  • Page and form analytics
  • Live chat
  • Surveys and announcements
  • Live visitor view
  • Custom segmentation
  • Discovery AI add-on
Important considerations Session replay, heatmaps, and error analysis are add-ons on Pro and Premier; pricing above Growth is custom.There is no permanent free plan; pricing scales with monthly sessions, while longer storage and Discovery AI can cost extra.
Integrations Segment, SalesforceShopify, WordPress, HubSpot, Zapier, BigCommerce
Fact check We checked this information against official vendor sources on 2026-08-08. We checked this information against official vendor sources on 2026-08-08.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

AttributeHeapLucky Orange
A/B testing Listed Not listed
AI insights Listed Listed
App analytics Listed Not listed
Audience insights Listed Listed
Behavior analytics Listed Listed
CCPA compliant Listed Not listed
Cohort analysis Listed Not listed
Cross-device tracking Listed Not listed
Custom reports Listed Listed
Data export Listed Listed
E-commerce tracking Listed Listed
Event tracking Listed Listed
Free plan Listed Not listed
Funnels Listed Listed
GDPR compliant Listed Not listed
Goals Listed Listed
Heatmaps Listed Listed
Integrations Listed Listed
Real-time data Listed Listed
Retention analytics Listed Not listed
Revenue tracking Listed Listed
Session recordings Listed Listed
Surveys Not listed Listed
User feedback Not listed Listed
User segments Listed Listed
Full details: Heap Full details: Lucky Orange