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Privacy-first Self-hosted Cookieless Session recordings Error tracking Free plan
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Privacy-first Self-hosted Open source Cookieless GDPR compliant CCPA compliant Free plan Real-time data E-commerce tracking App analytics Event tracking Behavior analytics Funnels Revenue tracking Error tracking Audience insights User segments Session recordings Heatmaps User feedback Surveys Polls Personalization A/B testing Goals Data ownership Data export Integrations Custom reports AI insights Retention analytics Cohort analysis Ad-blocker resistant Enterprise Market intelligence Competitive analysis Cross-device tracking Web analytics SEO research

Heap: pricing, features and alternatives

An automatic product analytics platform, now part of Contentsquare, that focuses on low-code event capture, funnels, journeys, enrichment, and enterprise-ready data governance.

Pricing

Free up to 10K monthly sessions; Growth is self-serve; Pro and Premier are custom-priced, with replay and heatmaps sold as add-ons

Deployment

Vendor-hosted cloud

Best for

Product teams and marketers who want automatic tracking and user behavior insights

Company profile

See who operates the product, where the organization is based, and the scale behind it.

Company facts checked 13 Aug 2026
Operator
Heap Inc.
Subsidiary of Content Square SAS
Official source — Heap Inc. Official source — Content Square SAS
Company base
San Francisco, United States · United States
Company location does not show where customer data is stored or which privacy laws apply.
Official source
Organization scale
No comparable official organization-size figure was publicly disclosed.
The figure covers the stated organization, not the product team or its support capacity.
Official source

How the platform evolved

Follow verified launches, ownership changes, major releases, and pricing changes from official sources.

  1. Heap added AI CoPilot.

    Official source

  2. Heap added Contentsquare all-in-one platform.

    Official source

  3. Heap was acquired by Contentsquare.

    Official source

  4. Heap Data Engine launched.

    Official source

  5. Heap was founded.

    Official source
Visit official website Documentation

Key features

  • Automatic event capture
  • Funnels and journeys
  • Retention analysis
  • Session replay
  • Heatmaps
  • Error analysis
  • Data enrichment
  • Warehouse connections

Important considerations

Session replay, heatmaps, and error analysis are add-ons on Pro and Premier; pricing above Growth is custom.

Integrations

Segment, Salesforce

Capabilities

GDPR compliant CCPA compliant Free plan Real-time data E-commerce tracking App analytics Event tracking Behavior analytics Funnels Revenue tracking Audience insights User segments Session recordings Heatmaps A/B testing Goals Data export Integrations Custom reports AI insights Retention analytics Cohort analysis Cross-device tracking

Fact check

We checked this information against official vendor sources on 2026-08-08. Official source

Heap alternatives

Compare Heap vs Amplitude Compare Heap vs Mixpanel Compare Heap vs FullStory

Amplitude

A digital analytics platform for product, growth, and marketing teams that combines product analytics with session replay, experimentation, feature delivery, and AI-assisted analysis.

GDPR compliantCCPA compliantFree planReal-time dataE-commerce trackingApp analytics+18 more
Best for: Growth teams and product managers who need advanced product analytics

Pricing: Free includes 2M events/month; Plus starts at $0 with 2M events included and usage-based scaling; Growth and Enterprise are custom

Mixpanel

A product analytics platform for growth and product teams that focuses on funnels, retention, session replay, experimentation support, and fast self-serve analysis across web and mobile.

GDPR compliantCCPA compliantFree planReal-time dataE-commerce trackingApp analytics+16 more
Best for: Growth teams and product managers who need detailed user behavior insights

Pricing: Free forever up to 1M monthly events; Growth includes the first 1M events free and scales by usage up to 20M; Enterprise is custom

FullStory

A digital experience analytics platform combining session replay, heatmaps, funnels, event analytics, and AI insights for both web and mobile.

GDPR compliantCCPA compliantFree planReal-time dataE-commerce trackingApp analytics+17 more
Best for: Mid-to-large product teams and UX researchers

Pricing: Fullstory Free includes 30,000 monthly sessions and 12 months of analytics retention; Business, Advanced, and Enterprise pricing is quote-based