| Overview |
An automatic product analytics platform, now part of Contentsquare, that focuses on low-code event capture, funnels, journeys, enrichment, and enterprise-ready data governance. | A privacy-friendly web analytics service with cookieless visitor measurement, events, goals, session analysis, funnels, revenue metrics, Search Console data, A/B testing, APIs, and an Enterprise self-hosting option. |
| Pricing |
Free up to 10K monthly sessions; Growth is self-serve; Pro and Premier are custom-priced, with replay and heatmaps sold as add-ons | 30-day trial; Standard starts at $6/month and Plus at $12/month for 10,000 monthly pageviews; Enterprise and self-hosted deployment use custom pricing |
| Deployment |
Vendor-hosted cloud | Self-hosted and hosted options |
| Best for |
Product teams and marketers who want automatic tracking and user behavior insights | Privacy-conscious site owners, SaaS teams, and agencies that need compact traffic and conversion analytics without session replay |
| Operator |
Heap Inc. Subsidiary of Content Square SAS | Emvi Software GmbH Independent private company |
| Company base |
San Francisco, United States · United States | Rheda-Wiedenbrück, Germany · European Union |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | 1 employees · operator, as of 30 Dec 2025 |
| Recent direction |
suite consolidation Recent official evidence shows a focus on suite consolidation. | marketing attribution Recent official evidence shows a focus on marketing attribution. |
| Key features |
- Automatic event capture
- Funnels and journeys
- Retention analysis
- Session replay
- Heatmaps
- Error analysis
- Data enrichment
- Warehouse connections
|
- Cookieless web analytics
- Events and conversion goals
- Session analysis
- Funnels and segmentation
- E-commerce revenue metrics
- A/B testing
- Google Search Console plugin
- Imports from major analytics tools
- REST API, SDKs, and webhooks
- Enterprise on-premise deployment
|
| Important considerations |
Session replay, heatmaps, and error analysis are add-ons on Pro and Premier; pricing above Growth is custom. | There is no permanent cloud free plan. Self-hosting is an Enterprise license rather than the standard open-source deployment path, and pageviews, events, and session extensions count toward usage. |
| Integrations |
Segment, Salesforce | Google Search Console, WordPress, REST API, Webhooks, JavaScript and server SDKs |
| Fact check |
We checked this information against official vendor sources on 2026-08-08. |
We checked this information against official vendor sources on 2026-08-09. |