| Overview |
A behavior analytics platform with session replay, heatmaps, A/B testing, error logging, surveys, AI session analysis, funnels, targeting, and form analytics. | A digital experience analytics platform offering session recordings, heatmaps, and funnels to help businesses understand user behavior and optimize their websites. |
| Pricing |
Free plan; Micro is $39/month, Startup $79/month, Growth $149/month, and listed Enterprise tiers start at $499/month | Free: 500 sessions/month; Essential: EUR 39/month month-to-month or EUR 25/month with annual billing; Advanced: EUR 149/month month-to-month or EUR 109/month with annual billing; Premium: EUR 319/month with annual billing; Enterprise: custom |
| Deployment |
Vendor-hosted cloud | Vendor-hosted cloud |
| Best for |
Marketers and product teams needing detailed user behavior insights | Marketers and product teams needing detailed user behavior insights |
| Operator |
Inspectlet, Inc. Independent private company | Mouseflow ApS Independent private company |
| Company base |
Santa Clara, United States · United States | Copenhagen, Denmark · European Union |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Session replay
- Heatmaps
- A/B testing
- Error logging
- Surveys
- AI session insights
- Conversion funnels
- Form analytics
|
- Session replay
- Click, scroll, and movement heatmaps
- Conversion funnels
- Journey analytics
- Form analytics
- Friction and error detection
- Feedback surveys
- Mina AI
|
| Important considerations |
Replay quotas and retention vary by plan. Recording downloads start on Startup; targeting, API access, and form analytics start on Growth; phone support and custom services start on Accelerate. | Monthly session allowances, website projects, funnels, and retention rise by tier; tracking stops when the session allowance is exhausted. |
| Integrations |
Shopify, WordPress | Shopify, WordPress |
| Fact check |
We checked this information against official vendor sources on 2026-08-14. |
We checked this information against official vendor sources on 2026-08-08. |