Compare pricing, deployment, product fit, integrations, and capabilities side by side.
Marketers and product teams needing detailed user behavior insights
Important considerations: Replay quotas and retention vary by plan. Recording downloads start on Startup; targeting, API access, and form analytics start on Growth; phone support and custom services start on Accelerate.
Tech-savvy users who want a free, self-hosted analytics solution
Important considerations: Community-maintained software requires self-hosting and technical upkeep; official product documentation and release communication are less active than major alternatives.
| Attribute | Inspectlet | Open Web Analytics |
|---|---|---|
| Overview | A behavior analytics platform with session replay, heatmaps, A/B testing, error logging, surveys, AI session analysis, funnels, targeting, and form analytics. | A GPL-licensed, self-hosted web analytics framework with pageview and event tracking, conversion goals, funnels, segmentation, click heatmaps, visitor paths, and WordPress support. |
| Pricing | Free plan; Micro is $39/month, Startup $79/month, Growth $149/month, and listed Enterprise tiers start at $499/month | Free, open source |
| Deployment | Vendor-hosted cloud | Self-hosted |
| Best for | Marketers and product teams needing detailed user behavior insights | Tech-savvy users who want a free, self-hosted analytics solution |
| Operator | Inspectlet, Inc. Independent private company | Open Web Analytics project Independent project |
| Company base | Santa Clara, United States · United States | Distributed organization |
| Organization scale | No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. | operational reliability Recent official evidence shows a focus on operational reliability. |
| Key features |
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| Important considerations | Replay quotas and retention vary by plan. Recording downloads start on Startup; targeting, API access, and form analytics start on Growth; phone support and custom services start on Accelerate. | Community-maintained software requires self-hosting and technical upkeep; official product documentation and release communication are less active than major alternatives. |
| Integrations | Shopify, WordPress | WordPress |
| Fact check | We checked this information against official vendor sources on 2026-08-14. | We checked this information against official vendor sources on 2026-08-08. |
This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.
| Attribute | Inspectlet | Open Web Analytics |
|---|---|---|
| A/B testing | Listed | Not listed |
| AI insights | Listed | Not listed |
| Behavior analytics | Listed | Listed |
| Custom reports | Listed | Listed |
| Data export | Listed | Listed |
| Data ownership | Not listed | Listed |
| E-commerce tracking | Not listed | Listed |
| Error tracking | Listed | Not listed |
| Event tracking | Listed | Listed |
| Free plan | Listed | Not listed |
| Funnels | Listed | Not listed |
| Goals | Listed | Listed |
| Heatmaps | Listed | Listed |
| Integrations | Listed | Listed |
| Open source | Not listed | Listed |
| Real-time data | Not listed | Listed |
| Retention analytics | Not listed | Listed |
| Revenue tracking | Not listed | Listed |
| Self-hosted | Not listed | Listed |
| Session recordings | Listed | Not listed |
| Surveys | Listed | Not listed |
| User feedback | Listed | Not listed |
| User segments | Listed | Listed |