| Overview |
A self-hosted analytics project built around explicit visitor consent and end-to-end encrypted usage data. Visitors can inspect and delete their own data; operators get aggregate traffic reports. | An open-source, self-hosted or managed-cloud analytics platform with cookieless traffic and event reporting plus newer funnels, revenue, Web Vitals, session replay, and heatmap capabilities. |
| Pricing |
Free Apache-2.0-licensed software; hosting and operational work are separate costs. | Free self-hosting. Cloud Hobby: $0 for 100K events/month and one website; Pro: $20/month with 1M events; Business: $200/month with 10M events; Enterprise: custom. Paid overages are metered. |
| Deployment |
Self-hosted | Self-hosted and hosted options |
| Best for |
Teams that value visitor access to their own analytics data and accept measuring only people who opt in. | Tech-savvy users and businesses prioritizing privacy and simplicity |
| Operator |
Offen project Independent project | Umami Software, Inc. Independent private company |
| Company base |
Berlin, Germany · European Union | San Francisco, United States · United States |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
operational reliability Recent official evidence shows a focus on operational reliability. | behavior analysis Recent official evidence shows a focus on behavior analysis. |
| Key features |
- Explicit opt-in before collection
- Visitor data access and deletion
- End-to-end encrypted usage data
- Traffic, referrer and campaign reporting
- Self-hosted binary or Docker deployment
|
- Cookieless web analytics
- Self-hosted and cloud editions
- Real-time traffic
- Custom events
- Funnels and goals
- Revenue reports
- Web Vitals
- Session replay and heatmaps
- Data export
|
| Important considerations |
Uses first-party cookies after opt-in; it is not cookieless. Data expires after six months. Public releases last recorded here are from May 2024; assess maintenance and security before adoption. | Cloud counts pageviews, custom events and each stored event property toward usage. Session replay and heatmaps require Cloud Business or Enterprise; Business includes 5,000 replays, then $0.005 each. Cloud has features beyond self-hosting; check edition parity and operating costs. |
| Integrations |
JavaScript, Docker | WordPress, Vercel |
| Fact check |
We checked this information against official vendor sources on 2026-09-30. |
We checked this information against official vendor sources on 2026-09-30. |