Open Web Analytics vs Statcounter comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Which platform fits your needs?

Choose Open Web Analytics if

Tech-savvy users who want a free, self-hosted analytics solution

Capabilities only listed for Open Web Analytics

Self-hosted Open source E-commerce tracking User segments Revenue tracking Data ownership Custom reports Retention analytics

Important considerations: Community-maintained software requires self-hosting and technical upkeep; official product documentation and release communication are less active than major alternatives.

Choose Statcounter if

Small businesses and bloggers needing simple web analytics

Capabilities only listed for Statcounter

Free plan Session recordings

Important considerations: Free history is limited to 14 days; session replay is a separate allowance and heatmaps require Premium Plus.

Shared capabilities

Real-time data Event tracking Behavior analytics Heatmaps Goals Data export Integrations

Attribute	Open Web Analytics	Statcounter
Overview	A GPL-licensed, self-hosted web analytics framework with pageview and event tracking, conversion goals, funnels, segmentation, click heatmaps, visitor paths, and WordPress support.	A hosted web analytics service centered on real-time visitor feeds, traffic trends, landing-page and paid-traffic analysis, conversions, session replay, and higher-tier heatmaps.
Pricing	Free, open source	Basic is free for 5,000 sessions/month with 14-day retention; Premium starts at €9/month and Premium Plus at €19/month for 20,000 sessions
Deployment	Self-hosted	Vendor-hosted cloud
Best for	Tech-savvy users who want a free, self-hosted analytics solution	Small businesses and bloggers needing simple web analytics
Operator	Open Web Analytics project Independent project	StatCounter Independent private company
Company base	Distributed organization	Dublin, Ireland · European Union
Organization scale	No comparable official organization-size figure was publicly disclosed.	No comparable official organization-size figure was publicly disclosed.
Recent direction	operational reliability Recent official evidence shows a focus on operational reliability.	operational reliability Recent official evidence shows a focus on operational reliability.
Key features	Self-hosted GPL software Pageview and event tracking Conversion goals and funnels Visitor segmentation Click heatmaps Visitor paths Ecommerce tracking WordPress integration	Real-time visitor feeds Traffic trend charts Visitor paths Landing-page analysis Conversion tracking Paid-traffic analysis Session replay Heatmaps on Premium Plus
Important considerations	Community-maintained software requires self-hosting and technical upkeep; official product documentation and release communication are less active than major alternatives.	Free history is limited to 14 days; session replay is a separate allowance and heatmaps require Premium Plus.
Integrations	WordPress	WordPress, Shopify
Fact check	We checked this information against official vendor sources on 2026-08-08.	We checked this information against official vendor sources on 2026-08-08.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

Attribute	Open Web Analytics	Statcounter
Behavior analytics	Listed	Listed
Custom reports	Listed	Not listed
Data export	Listed	Listed
Data ownership	Listed	Not listed
E-commerce tracking	Listed	Not listed
Event tracking	Listed	Listed
Free plan	Not listed	Listed
Goals	Listed	Listed
Heatmaps	Listed	Listed
Integrations	Listed	Listed
Open source	Listed	Not listed
Real-time data	Listed	Listed
Retention analytics	Listed	Not listed
Revenue tracking	Listed	Not listed
Self-hosted	Listed	Not listed
Session recordings	Not listed	Listed
User segments	Listed	Not listed

Full details: Open Web Analytics Full details: Statcounter