Compare pricing, deployment, product fit, integrations, and capabilities side by side.
Tech-savvy users who want a free, self-hosted analytics solution
Important considerations: Community-maintained software requires self-hosting and technical upkeep; official product documentation and release communication are less active than major alternatives.
Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting
Important considerations: Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team.
| Attribute | Open Web Analytics | Swetrix |
|---|---|---|
| Overview | A GPL-licensed, self-hosted web analytics framework with pageview and event tracking, conversion goals, funnels, segmentation, click heatmaps, visitor paths, and WordPress support. | A privacy-focused, open-source web analytics platform with cookieless traffic and event reporting, funnels, performance and error monitoring, session analysis, replay, feature flags, and A/B testing in cloud or self-hosted editions. |
| Pricing | Free, open source | Cloud has a 14-day trial; Standard starts at $19/month and Plus at $39/month for 100,000 monthly events; Enterprise is custom; self-hosted Community Edition is free |
| Deployment | Self-hosted | Self-hosted and hosted options |
| Best for | Tech-savvy users who want a free, self-hosted analytics solution | Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting |
| Operator | Open Web Analytics project Independent project | Swetrix Ltd Independent private company |
| Company base | Distributed organization | Edinburgh, United Kingdom · United Kingdom |
| Organization scale | No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction | operational reliability Recent official evidence shows a focus on operational reliability. | privacy-focused analytics Recent official evidence shows a focus on privacy-focused analytics. |
| Key features |
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| Important considerations | Community-maintained software requires self-hosting and technical upkeep; official product documentation and release communication are less active than major alternatives. | Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team. |
| Integrations | WordPress | Google Analytics import, WordPress, Google Tag Manager, REST API |
| Fact check | We checked this information against official vendor sources on 2026-08-08. | We checked this information against official vendor sources on 2026-08-09. |
This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.
| Attribute | Open Web Analytics | Swetrix |
|---|---|---|
| A/B testing | Not listed | Listed |
| Ad-blocker resistant | Not listed | Listed |
| Audience insights | Not listed | Listed |
| Behavior analytics | Listed | Listed |
| Cookieless | Not listed | Listed |
| Custom reports | Listed | Listed |
| Data export | Listed | Listed |
| Data ownership | Listed | Listed |
| E-commerce tracking | Listed | Not listed |
| Enterprise | Not listed | Listed |
| Error tracking | Not listed | Listed |
| Event tracking | Listed | Listed |
| Funnels | Not listed | Listed |
| GDPR compliant | Not listed | Listed |
| Goals | Listed | Listed |
| Heatmaps | Listed | Not listed |
| Integrations | Listed | Listed |
| Open source | Listed | Listed |
| Privacy-first | Not listed | Listed |
| Real-time data | Listed | Listed |
| Retention analytics | Listed | Not listed |
| Revenue tracking | Listed | Not listed |
| Self-hosted | Listed | Listed |
| Session recordings | Not listed | Listed |
| User segments | Listed | Listed |
| Web analytics | Not listed | Listed |