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Privacy-first Self-hosted Cookieless Session recordings Error tracking Free plan
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Privacy-first Self-hosted Open source Cookieless GDPR compliant CCPA compliant Free plan Real-time data E-commerce tracking App analytics Event tracking Behavior analytics Funnels Revenue tracking Error tracking Audience insights User segments Session recordings Heatmaps User feedback Surveys Polls Personalization A/B testing Goals Data ownership Data export Integrations Custom reports AI insights Retention analytics Cohort analysis Ad-blocker resistant Enterprise Market intelligence Competitive analysis Cross-device tracking Web analytics SEO research

Open Web Analytics vs WireBoard comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Catalog capabilities may require a paid plan, add-on or hosted edition. “Not listed” means unverified here, not unavailable. Confirm the exact edition, usage limits and privacy settings.

Starting prices use different billing periods and usage units. Compare the same traffic, events, retention and seats.

Which platform fits your needs?

Choose WireBoard if

Publishers, site owners and agencies that want live traffic dashboards across several websites.

Capabilities listed only for WireBoard in this selection

Free plan Funnels Web analytics

Important considerations: Vendor cloud only, processed on EU infrastructure. Default tracking sets third-party collector cookies (2-year visitor ID, 30-minute session); the optional cookieless mode loses returning-visitor and cross-page session tracking. Page views and custom events share one quota, and recording stops at the plan limit. The API is read-only; session recordings and click heatmaps are not part of the documented feature set.

Shared capabilities

Real-time data Event tracking Goals Data export Integrations Custom reports

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Attribute Open Web Analytics WireBoard
Overview A GPL-licensed, self-hosted web analytics framework with pageview and event tracking, conversion goals, funnels, segmentation, click heatmaps, visitor paths, and WordPress support.A hosted real-time web analytics service with customizable multi-site dashboards, custom events, goals, funnels, user journeys, scheduled exports and read-only REST and live-streaming APIs.
Pricing Free, open sourceFree plan with 2 websites, 3 dashboards, 50,000 monthly page views or events and 1 month of visible history. Explorer starts at $9/month for 100,000 page views, 3 years of history and team access; yearly billing saves 17%. Enterprise pricing is custom.
Deployment Self-hostedVendor-hosted cloud
Best for Tech-savvy users who want a free, self-hosted analytics solutionPublishers, site owners and agencies that want live traffic dashboards across several websites.
Operator Open Web Analytics project
Independent project		SwissOps Ltd.
Independent private company
Company base Distributed organizationRenens, Switzerland · Other region
Organization scale No comparable official organization-size figure was publicly disclosed.No comparable official organization-size figure was publicly disclosed.
Recent direction operational reliability
Recent official evidence shows a focus on operational reliability.		platform integration
Recent official evidence shows a focus on platform integration.
Key features
  • Self-hosted GPL software
  • Pageview and event tracking
  • Conversion goals and funnels
  • Visitor segmentation
  • Click heatmaps
  • Visitor paths
  • Ecommerce tracking
  • WordPress integration
  • Live visitor dashboards and multi-site widgets
  • Custom events, goals and funnels
  • User journeys and UTM campaign reports
  • File, S3 and SFTP exports with schedules
  • REST and live APIs, SDKs and MCP server
  • Optional cookieless tracking mode
Important considerations Community-maintained software requires self-hosting and technical upkeep; official product documentation and release communication are less active than major alternatives.Vendor cloud only, processed on EU infrastructure. Default tracking sets third-party collector cookies (2-year visitor ID, 30-minute session); the optional cookieless mode loses returning-visitor and cross-page session tracking. Page views and custom events share one quota, and recording stops at the plan limit. The API is read-only; session recordings and click heatmaps are not part of the documented feature set.
Integrations WordPressWordPress, Google Tag Manager, Shopify, Wix, Squarespace, Webflow, Next.js, MCP
Fact check We checked this information against official vendor sources on 2026-08-08. We checked this information against official vendor sources on 2026-10-10.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

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AttributeOpen Web AnalyticsWireBoard
Behavior analytics Listed Not listed
Custom reports Listed Listed
Data export Listed Listed
Data ownership Listed Not listed
E-commerce tracking Listed Not listed
Event tracking Listed Listed
Free plan Not listed Listed
Funnels Not listed Listed
Goals Listed Listed
Heatmaps Listed Not listed
Integrations Listed Listed
Open source Listed Not listed
Real-time data Listed Listed
Retention analytics Listed Not listed
Revenue tracking Listed Not listed
Self-hosted Listed Not listed
User segments Listed Not listed
Web analytics Not listed Listed
Full details: Open Web Analytics Full details: WireBoard