OpenPanel vs Simple Analytics comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Which platform fits your needs?

Choose OpenPanel if

Developers, SaaS teams, and privacy-conscious businesses that want one open-source system for website and product analytics

Capabilities only listed for OpenPanel

Self-hosted Open source App analytics Behavior analytics Revenue tracking Session recordings A/B testing Data ownership Integrations Custom reports Retention analytics Cohort analysis Web analytics

Important considerations: Cloud has no permanent general free plan after its 30-day trial. Self-hosting requires a VPS, Docker-based services, database operations, upgrades, email configuration, security, and backups.

Choose Simple Analytics if

Website owners who prioritize privacy and simplicity

Capabilities only listed for Simple Analytics

Free plan

Important considerations: Free accounts retain only one month of history and require a public badge; paid price varies with data-point volume and extra users.

Shared capabilities

Privacy-first Cookieless GDPR compliant CCPA compliant Real-time data E-commerce tracking Event tracking Funnels Audience insights User segments Goals Data export AI insights

Attribute	OpenPanel	Simple Analytics
Overview	An open-source web and product analytics platform combining cookieless traffic reporting, event analytics, custom dashboards, funnels, retention, revenue tracking, user profiles, session replay, A/B testing, and an optional AI assistant.	A privacy-first analytics platform built around straightforward traffic reporting, lightweight event tracking, and GDPR-friendly measurement with minimal setup.
Pricing	30-day cloud trial; cloud starts at $2.50/month for 5,000 events, $20/month for 100,000 events, and scales by event volume; AGPL self-hosting is free	Free hobby plan with one month of history; paid self-serve pricing starts at €20/month for 100K monthly pageviews; Enterprise is custom
Deployment	Self-hosted and hosted options	Vendor-hosted cloud
Best for	Developers, SaaS teams, and privacy-conscious businesses that want one open-source system for website and product analytics	Website owners who prioritize privacy and simplicity
Operator	OpenPanel AB Independent private company	Simple Analytics B.V. Independent private company
Company base	Stockholm, Sweden · European Union	Amsterdam, Netherlands · European Union
Organization scale	No comparable official organization-size figure was publicly disclosed.	3 team members · operator, as of 13 Aug 2026
Recent direction	product analytics Recent official evidence shows a focus on product analytics.	AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis.
Key features	Cookieless web analytics Product and event analytics Custom dashboards and reports Funnels and conversion analysis Retention and user profiles Revenue tracking Session replay A/B testing AI analytics assistant Free AGPL self-hosting	Cookieless traffic dashboard Real-time reporting Events and goals Ecommerce tracking AI-assisted analysis Automated reports Raw data export Lightweight tracking script
Important considerations	Cloud has no permanent general free plan after its 30-day trial. Self-hosting requires a VPS, Docker-based services, database operations, upgrades, email configuration, security, and backups.	Free accounts retain only one month of history and require a public badge; paid price varies with data-point volume and extra users.
Integrations	JavaScript, React, Next.js, Vue, Swift, Kotlin, REST API	Ghost, WordPress
Fact check	We checked this information against official vendor sources on 2026-08-09.	We checked this information against official vendor sources on 2026-08-08.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

Attribute	OpenPanel	Simple Analytics
A/B testing	Listed	Not listed
AI insights	Listed	Listed
App analytics	Listed	Not listed
Audience insights	Listed	Listed
Behavior analytics	Listed	Not listed
CCPA compliant	Listed	Listed
Cohort analysis	Listed	Not listed
Cookieless	Listed	Listed
Custom reports	Listed	Not listed
Data export	Listed	Listed
Data ownership	Listed	Not listed
E-commerce tracking	Listed	Listed
Event tracking	Listed	Listed
Free plan	Not listed	Listed
Funnels	Listed	Listed
GDPR compliant	Listed	Listed
Goals	Listed	Listed
Integrations	Listed	Not listed
Open source	Listed	Not listed
Privacy-first	Listed	Listed
Real-time data	Listed	Listed
Retention analytics	Listed	Not listed
Revenue tracking	Listed	Not listed
Self-hosted	Listed	Not listed
Session recordings	Listed	Not listed
User segments	Listed	Listed
Web analytics	Listed	Not listed

Full details: OpenPanel Full details: Simple Analytics