Compare pricing, deployment, product fit, integrations, and capabilities side by side.
Catalog capabilities may require a paid plan, add-on or hosted edition. “Not listed” means unverified here, not unavailable. Confirm the exact edition, usage limits and privacy settings.
Starting prices use different billing periods and usage units. Compare the same traffic, events, retention and seats.
Choose Pirsch Analytics ifPrivacy-conscious site owners, SaaS teams, and agencies that need compact traffic and conversion analytics without session replay
Important considerations: There is no permanent cloud free plan. Self-hosting is an Enterprise license rather than the standard open-source deployment path, and pageviews, events, and session extensions count toward usage.
Choose Umami ifTech-savvy users and businesses prioritizing privacy and simplicity
Important considerations: Cloud counts pageviews, custom events and each stored event property toward usage. Session replay and heatmaps require Cloud Business or Enterprise; Business includes 5,000 replays, then $0.005 each. Cloud has features beyond self-hosting; check edition parity and operating costs.
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| Attribute | Pirsch Analytics | Umami |
|---|---|---|
| Overview | A privacy-friendly web analytics service with cookieless visitor measurement, events, goals, session analysis, funnels, revenue metrics, Search Console data, A/B testing, APIs, and an Enterprise self-hosting option. | An open-source, self-hosted or managed-cloud analytics platform with cookieless traffic and event reporting plus newer funnels, revenue, Web Vitals, session replay, and heatmap capabilities. |
| Pricing | 30-day trial; Standard starts at $6/month and Plus at $12/month for 10,000 monthly pageviews; Enterprise and self-hosted deployment use custom pricing | Free self-hosting. Cloud Hobby: $0 for 100K events/month and one website; Pro: $20/month with 1M events; Business: $200/month with 10M events; Enterprise: custom. Paid overages are metered. |
| Deployment | Self-hosted and hosted options | Self-hosted and hosted options |
| Best for | Privacy-conscious site owners, SaaS teams, and agencies that need compact traffic and conversion analytics without session replay | Tech-savvy users and businesses prioritizing privacy and simplicity |
| Operator | Emvi Software GmbH Independent private company | Umami Software, Inc. Independent private company |
| Company base | Rheda-Wiedenbrück, Germany · European Union | San Francisco, United States · United States |
| Organization scale | 1 employees · operator, as of 30 Dec 2025 | No comparable official organization-size figure was publicly disclosed. |
| Recent direction | marketing attribution Recent official evidence shows a focus on marketing attribution. | behavior analysis Recent official evidence shows a focus on behavior analysis. |
| Key features |
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| Important considerations | There is no permanent cloud free plan. Self-hosting is an Enterprise license rather than the standard open-source deployment path, and pageviews, events, and session extensions count toward usage. | Cloud counts pageviews, custom events and each stored event property toward usage. Session replay and heatmaps require Cloud Business or Enterprise; Business includes 5,000 replays, then $0.005 each. Cloud has features beyond self-hosting; check edition parity and operating costs. |
| Integrations | Google Search Console, WordPress, REST API, Webhooks, JavaScript and server SDKs | WordPress, Vercel |
| Fact check | We checked this information against official vendor sources on 2026-08-09. | We checked this information against official vendor sources on 2026-09-30. |
This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.
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| Attribute | Pirsch Analytics | Umami |
|---|---|---|
| A/B testing | Listed | Not listed |
| Audience insights | Not listed | Listed |
| Behavior analytics | Listed | Listed |
| CCPA compliant | Not listed | Listed |
| Cookieless | Listed | Listed |
| Cross-device tracking | Not listed | Listed |
| Custom reports | Listed | Listed |
| Data export | Listed | Listed |
| Data ownership | Listed | Not listed |
| E-commerce tracking | Listed | Listed |
| Enterprise | Listed | Not listed |
| Event tracking | Listed | Listed |
| Free plan | Not listed | Listed |
| Funnels | Listed | Listed |
| GDPR compliant | Listed | Listed |
| Goals | Listed | Listed |
| Heatmaps | Not listed | Listed |
| Integrations | Listed | Listed |
| Open source | Listed | Listed |
| Privacy-first | Listed | Listed |
| Real-time data | Listed | Listed |
| Retention analytics | Not listed | Listed |
| Revenue tracking | Listed | Listed |
| Self-hosted | Listed | Listed |
| SEO research | Listed | Not listed |
| Session recordings | Not listed | Listed |
| User segments | Listed | Listed |
| Web analytics | Listed | Not listed |