Rybbit vs Smartlook comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Which platform fits your needs?

Choose Rybbit if

Privacy-conscious product, engineering, marketing, and agency teams that want deeper self-hostable analytics with replay and error context

Capabilities only listed for Rybbit

Privacy-first Self-hosted Open source Cookieless GDPR compliant CCPA compliant Real-time data E-commerce tracking Audience insights Goals Data ownership Custom reports Enterprise Web analytics SEO research

Important considerations: Cloud session replay requires Pro and there is no permanent cloud free plan. Self-hosting is free but requires operating its database, upgrades, storage, privacy controls, and backups.

Choose Smartlook if

Existing Smartlook customers planning a move to another web or mobile behavior analytics platform

Capabilities only listed for Smartlook

App analytics Heatmaps Cross-device tracking

Important considerations: Paid support ends August 31, 2027. Export required data before your paid plan expires: historical data does not migrate to Splunk automatically. The platform and remaining data are scheduled for removal on September 30, 2027.

Shared capabilities

Event tracking Behavior analytics Funnels Error tracking User segments Session recordings Data export Integrations Retention analytics

Attribute	Rybbit	Smartlook
Overview	An open-source web and product analytics platform with cookieless real-time traffic, custom events, user profiles, funnels, journeys, retention, error tracking, Web Vitals, and session replay in cloud or self-hosted editions.	A web and mobile behavior analytics product with session recordings, heatmaps, funnels, events, and crash reports. Smartlook reached end of sale on May 31, 2026 and is no longer available to new customers.
Pricing	7-day cloud trial; Standard starts at $13/month and Pro at $26/month billed annually for 100,000 monthly pageviews; Enterprise is custom; AGPL self-hosting is free	No new subscriptions since May 31, 2026. Renewals and expansions end August 31, 2026.
Deployment	Self-hosted and hosted options	Vendor-hosted cloud
Best for	Privacy-conscious product, engineering, marketing, and agency teams that want deeper self-hostable analytics with replay and error context	Existing Smartlook customers planning a move to another web or mobile behavior analytics platform
Operator	Rybbit Independent project	Smartlook, s.r.o. Subsidiary of Cisco Systems, Inc.
Company base	Distributed organization	Brno, Czechia · European Union
Organization scale	No comparable official organization-size figure was publicly disclosed.	No comparable official organization-size figure was publicly disclosed.
Recent direction	self-hosted expansion Recent official evidence shows a focus on self-hosted expansion.	platform integration Recent official evidence shows a focus on platform integration.
Key features	Cookieless real-time web analytics Custom events and autocapture Goals and conversion funnels User journeys and profiles Retention analysis JavaScript error tracking Web Vitals monitoring Session replay API and warehouse export Free AGPL self-hosting	Web and mobile session replay Heatmaps Funnels Event analytics Crash reports User identification Mobile app analytics
Important considerations	Cloud session replay requires Pro and there is no permanent cloud free plan. Self-hosting is free but requires operating its database, upgrades, storage, privacy controls, and backups.	Paid support ends August 31, 2027. Export required data before your paid plan expires: historical data does not migrate to Splunk automatically. The platform and remaining data are scheduled for removal on September 30, 2027.
Integrations	Google Search Console, Google Tag Manager, WordPress, Shopify, Stats API	Shopify, WordPress
Fact check	We checked this information against official vendor sources on 2026-08-09.	We checked this information against official vendor sources on 2026-08-27.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

Attribute	Rybbit	Smartlook
App analytics	Not listed	Listed
Audience insights	Listed	Not listed
Behavior analytics	Listed	Listed
CCPA compliant	Listed	Not listed
Cookieless	Listed	Not listed
Cross-device tracking	Not listed	Listed
Custom reports	Listed	Not listed
Data export	Listed	Listed
Data ownership	Listed	Not listed
E-commerce tracking	Listed	Not listed
Enterprise	Listed	Not listed
Error tracking	Listed	Listed
Event tracking	Listed	Listed
Funnels	Listed	Listed
GDPR compliant	Listed	Not listed
Goals	Listed	Not listed
Heatmaps	Not listed	Listed
Integrations	Listed	Listed
Open source	Listed	Not listed
Privacy-first	Listed	Not listed
Real-time data	Listed	Not listed
Retention analytics	Listed	Listed
Self-hosted	Listed	Not listed
SEO research	Listed	Not listed
Session recordings	Listed	Listed
User segments	Listed	Listed
Web analytics	Listed	Not listed

Full details: Rybbit Full details: Smartlook