Rybbit vs Wix Analytics comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Which platform fits your needs?

Choose Rybbit if

Privacy-conscious product, engineering, marketing, and agency teams that want deeper self-hostable analytics with replay and error context

Capabilities only listed for Rybbit

Privacy-first Self-hosted Open source Cookieless GDPR compliant CCPA compliant Error tracking Data ownership Enterprise Web analytics SEO research

Important considerations: Cloud session replay requires Pro and there is no permanent cloud free plan. Self-hosting is free but requires operating its database, upgrades, storage, privacy controls, and backups.

Choose Wix Analytics if

Wix site owners who want integrated website and business analytics

Capabilities only listed for Wix Analytics

Free plan Revenue tracking AI insights Cross-device tracking

Important considerations: Available only inside Wix. Standard report data can arrive about one hour after an event; custom reports require Business VIP, and consent settings can reduce collected traffic.

Shared capabilities

Real-time data E-commerce tracking Event tracking Behavior analytics Funnels Audience insights User segments Session recordings Goals Data export Integrations Custom reports Retention analytics

Attribute	Rybbit	Wix Analytics
Overview	An open-source web and product analytics platform with cookieless real-time traffic, custom events, user profiles, funnels, journeys, retention, error tracking, Web Vitals, and session replay in cloud or self-hosted editions.	Wix's built-in website analytics combines traffic, behavior, revenue, real-time activity, session recordings, AI-assisted questions, AI visibility, and growth reporting inside the Wix dashboard.
Pricing	7-day cloud trial; Standard starts at $13/month and Pro at $26/month billed annually for 100,000 monthly pageviews; Enterprise is custom; AGPL self-hosting is free	Included for all Wix site owners; duplicating and customizing reports requires Business VIP, with no separate analytics subscription
Deployment	Self-hosted and hosted options	Vendor-hosted cloud
Best for	Privacy-conscious product, engineering, marketing, and agency teams that want deeper self-hostable analytics with replay and error context	Wix site owners who want integrated website and business analytics
Operator	Rybbit Independent project	Wix.com Ltd. Independent public company
Company base	Distributed organization	Tel Aviv, Israel · Other region
Organization scale	No comparable official organization-size figure was publicly disclosed.	4,622 employees · operator, as of 31 Dec 2025
Recent direction	self-hosted expansion Recent official evidence shows a focus on self-hosted expansion.	AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis.
Key features	Cookieless real-time web analytics Custom events and autocapture Goals and conversion funnels User journeys and profiles Retention analysis JavaScript error tracking Web Vitals monitoring Session replay API and warehouse export Free AGPL self-hosting	Built into Wix Traffic and sales overviews Real-time visitor feed Behavior reports Session recordings AI analytics assistant AI visibility overview Industry benchmarking Custom and scheduled reports CSV export
Important considerations	Cloud session replay requires Pro and there is no permanent cloud free plan. Self-hosting is free but requires operating its database, upgrades, storage, privacy controls, and backups.	Available only inside Wix. Standard report data can arrive about one hour after an event; custom reports require Business VIP, and consent settings can reduce collected traffic.
Integrations	Google Search Console, Google Tag Manager, WordPress, Shopify, Stats API	Wix SEO, Wix Email Marketing
Fact check	We checked this information against official vendor sources on 2026-08-09.	We checked this information against official vendor sources on 2026-08-08.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

Attribute	Rybbit	Wix Analytics
AI insights	Not listed	Listed
Audience insights	Listed	Listed
Behavior analytics	Listed	Listed
CCPA compliant	Listed	Not listed
Cookieless	Listed	Not listed
Cross-device tracking	Not listed	Listed
Custom reports	Listed	Listed
Data export	Listed	Listed
Data ownership	Listed	Not listed
E-commerce tracking	Listed	Listed
Enterprise	Listed	Not listed
Error tracking	Listed	Not listed
Event tracking	Listed	Listed
Free plan	Not listed	Listed
Funnels	Listed	Listed
GDPR compliant	Listed	Not listed
Goals	Listed	Listed
Integrations	Listed	Listed
Open source	Listed	Not listed
Privacy-first	Listed	Not listed
Real-time data	Listed	Listed
Retention analytics	Listed	Listed
Revenue tracking	Not listed	Listed
Self-hosted	Listed	Not listed
SEO research	Listed	Not listed
Session recordings	Listed	Listed
User segments	Listed	Listed
Web analytics	Listed	Not listed

Full details: Rybbit Full details: Wix Analytics