| Overview |
A hosted cookieless web analytics service with real-time traffic, custom events, goals, funnels, saved segments and error tracking. Its API, CLI and MCP integrations expose reports to other tools. | A privacy-focused, self-hosted WordPress analytics plugin that stores data on the site's own server and combines real-time traffic, events, tags, segments, funnels, and AI-assisted analysis. |
| Pricing |
From $9/month for 10,000 monthly events (pageviews and custom events combined), or $7/month billed annually. All features and unlimited websites; 30-day trial without a card. Permanent Free Access is restricted to .edu, .github.io and .gitlab.io sites with a public widget. | Public plans: $29/month or $99/year for one WordPress site, including updates and support |
| Deployment |
Vendor-hosted cloud | Self-hosted |
| Best for |
Website owners and small teams wanting hosted traffic and conversion reporting with API and automation access. | WordPress site-owners, agencies, small businesses seeking lightweight, privacy-compliant, self-hosted analytics. |
| Operator |
Key Arg B.V.
Independent private company | TIPS4DESIGN SRL
Independent private company |
| Company base |
Monster, Netherlands · European Union | Romania · European Union |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
platform integration
Recent official evidence shows a focus on platform integration. | AI-assisted analysis
Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Cookieless traffic and real-time reports
- Custom events, goals and funnels
- Saved segments and error tracking
- Stats API, CLI and MCP
- WordPress and n8n integrations
|
- Self-hosted
- Unlimited sessions
- Event tracking
- Custom tags
- User segments
- Real-time analytics
- AI insights
- Goals/funnels
- No cookies
- GDPR/CCPA/PECR compliant
|
| Important considerations |
Vendor cloud only; analytics data is processed and stored in the Netherlands. Outbound clicks and downloads count as billable custom events. Daily site-specific identifiers limit continuity across days; review privacy notices and collection settings for your use case. | WordPress-only deployment uses your site's server and database, so storage, performance, backups, and retention remain your responsibility. |
| Integrations |
WordPress, n8n, MCP, CLI, Google Analytics, Google Search Console | WordPress |
| Fact check |
We checked this information against official vendor sources on 2026-09-30. |
We checked this information against official vendor sources on 2026-08-27. |
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