| Overview |
A privacy-focused, open-source web analytics platform with cookieless traffic and event reporting, funnels, performance and error monitoring, session analysis, replay, feature flags, and A/B testing in cloud or self-hosted editions. | A privacy-focused, self-hosted WordPress analytics plugin that stores data on the site's own server and combines real-time traffic, events, tags, segments, funnels, and AI-assisted analysis. |
| Pricing |
Cloud has a 14-day trial; Standard starts at $19/month and Plus at $39/month for 100,000 monthly events; Enterprise is custom; self-hosted Community Edition is free | Public plans: $29/month or $99/year for one WordPress site, including updates and support |
| Deployment |
Self-hosted and hosted options | Self-hosted |
| Best for |
Privacy-conscious website, product, and engineering teams that want analytics with performance, errors, replay, and optional self-hosting | WordPress site-owners, agencies, small businesses seeking lightweight, privacy-compliant, self-hosted analytics. |
| Operator |
Swetrix Ltd Independent private company | TIPS4DESIGN SRL Independent private company |
| Company base |
Edinburgh, United Kingdom · United Kingdom | Romania · European Union |
| Organization scale |
No comparable official organization-size figure was publicly disclosed. | No comparable official organization-size figure was publicly disclosed. |
| Recent direction |
privacy-focused analytics Recent official evidence shows a focus on privacy-focused analytics. | AI-assisted analysis Recent official evidence shows a focus on AI-assisted analysis. |
| Key features |
- Cookieless web analytics
- Events, goals, and funnels
- Real-time dashboard
- Performance monitoring
- Error tracking
- Session and user-profile analysis
- Session replay on Plus
- Feature flags and A/B testing
- API and data export
- Self-hosted Community Edition
|
- Self-hosted
- Unlimited sessions
- Event tracking
- Custom tags
- User segments
- Real-time analytics
- AI insights
- Goals/funnels
- No cookies
- GDPR/CCPA/PECR compliant
|
| Important considerations |
Cloud has no permanent free plan and the trial requires a payment method. Replay, feature flags, and A/B testing require Plus; self-hosting shifts upgrades, storage, security, and backups to your team. | WordPress-only deployment uses your site's server and database, so storage, performance, backups, and retention remain your responsibility. |
| Integrations |
Google Analytics import, WordPress, Google Tag Manager, REST API | WordPress |
| Fact check |
We checked this information against official vendor sources on 2026-08-09. |
We checked this information against official vendor sources on 2026-08-27. |