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Smartlook vs Umami comparison

Compare pricing, deployment, product fit, integrations, and capabilities side by side.

Catalog capabilities may require a paid plan, add-on or hosted edition. “Not listed” means unverified here, not unavailable. Confirm the exact edition, usage limits and privacy settings.

Starting prices use different billing periods and usage units. Compare the same traffic, events, retention and seats.

Which platform fits your needs?

Choose Smartlook if

Existing Smartlook customers planning a move to another web or mobile behavior analytics platform

Capabilities listed only for Smartlook in this selection

Important considerations: Paid support ends August 31, 2027. Export required data before your paid plan expires: historical data does not migrate to Splunk automatically. The platform and remaining data are scheduled for removal on September 30, 2027.

Choose Umami if

Tech-savvy users and businesses prioritizing privacy and simplicity

Capabilities listed only for Umami in this selection

Important considerations: Cloud counts pageviews, custom events and each stored event property toward usage. Session replay and heatmaps require Cloud Business or Enterprise; Business includes 5,000 replays, then $0.005 each. Cloud has features beyond self-hosting; check edition parity and operating costs.

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Attribute Smartlook Umami
Overview A web and mobile behavior analytics product with session recordings, heatmaps, funnels, events, and crash reports. Smartlook reached end of sale on May 31, 2026 and is no longer available to new customers.An open-source, self-hosted or managed-cloud analytics platform with cookieless traffic and event reporting plus newer funnels, revenue, Web Vitals, session replay, and heatmap capabilities.
Pricing No new subscriptions since May 31, 2026. Renewals and expansions end August 31, 2026.Free self-hosting. Cloud Hobby: $0 for 100K events/month and one website; Pro: $20/month with 1M events; Business: $200/month with 10M events; Enterprise: custom. Paid overages are metered.
Deployment Vendor-hosted cloudSelf-hosted and hosted options
Best for Existing Smartlook customers planning a move to another web or mobile behavior analytics platformTech-savvy users and businesses prioritizing privacy and simplicity
Operator Smartlook, s.r.o.
Subsidiary of Cisco Systems, Inc.
Umami Software, Inc.
Independent private company
Company base Brno, Czechia · European UnionSan Francisco, United States · United States
Organization scale No comparable official organization-size figure was publicly disclosed.No comparable official organization-size figure was publicly disclosed.
Recent direction platform integration
Recent official evidence shows a focus on platform integration.
behavior analysis
Recent official evidence shows a focus on behavior analysis.
Key features
  • Web and mobile session replay
  • Heatmaps
  • Funnels
  • Event analytics
  • Crash reports
  • User identification
  • Mobile app analytics
  • Cookieless web analytics
  • Self-hosted and cloud editions
  • Real-time traffic
  • Custom events
  • Funnels and goals
  • Revenue reports
  • Web Vitals
  • Session replay and heatmaps
  • Data export
Important considerations Paid support ends August 31, 2027. Export required data before your paid plan expires: historical data does not migrate to Splunk automatically. The platform and remaining data are scheduled for removal on September 30, 2027.Cloud counts pageviews, custom events and each stored event property toward usage. Session replay and heatmaps require Cloud Business or Enterprise; Business includes 5,000 replays, then $0.005 each. Cloud has features beyond self-hosting; check edition parity and operating costs.
Integrations Shopify, WordPressWordPress, Vercel
Fact check We checked this information against official vendor sources on 2026-08-27. We checked this information against official vendor sources on 2026-09-30.

Capability matrix

This matrix shows capabilities recorded in our catalog. Not listed means we have not confirmed the capability here. Check the linked vendor sources for plan, deployment, and usage limits.

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AttributeSmartlookUmami
App analytics Listed Not listed
Audience insights Not listed Listed
Behavior analytics Listed Listed
CCPA compliant Not listed Listed
Cookieless Not listed Listed
Cross-device tracking Listed Listed
Custom reports Not listed Listed
Data export Listed Listed
E-commerce tracking Not listed Listed
Error tracking Listed Not listed
Event tracking Listed Listed
Free plan Not listed Listed
Funnels Listed Listed
GDPR compliant Not listed Listed
Goals Not listed Listed
Heatmaps Listed Listed
Integrations Listed Listed
Open source Not listed Listed
Privacy-first Not listed Listed
Real-time data Not listed Listed
Retention analytics Listed Listed
Revenue tracking Not listed Listed
Self-hosted Not listed Listed
Session recordings Listed Listed
User segments Listed Listed
Full details: Smartlook Full details: Umami